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Macbook Charger Apple

Fail

The top 5 brands take 98% of clicks, so Macbook Charger Apple is a Fail.

Flapen Score
43
43 / 100
Ranks 1,397 of 2,221 Cell Phones & Accessories niches · −3 vs the category median of 46
Market size
$243K/yr113K searches / yr
90-day growth
+7.4%search demand this quarter
Competition
75%top-5 click share · 6 brands · 17 sellers

Flapen Score

Macbook Charger Apple against its category

The dotted line is the Cell Phones & Accessories average. Past it, Macbook Charger Apple is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Charger Apple market on Amazon at a glance

Shoppers on Amazon United States searched for Macbook Charger Apple 113K times last year and spent an estimated $243K. The top 5 brands take 98% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $243K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+7.4%
Conversion, latest week
5.9%
Market size, estimated
$243Ka year
Peak month
June1.7× the quietest month
Top search term
70w usb-c power adapter20K searches a year

02 · Price

A sale here is worth $36.37.

Listings sell for $36.37 on average, from $15.83 to $71.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $36.37 that is $18K to $27K a year per listing.

Average price
$36.37inside the $15 to $100 sweet spot
Price range
$15.83–$71.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$18K–$27K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #77 within Wall Chargers. It carries 4,482 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
5.8%
Average rank
#77in Wall Chargers
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
4,482per listing
Listings tracked
14

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
27 months

Products

Top Macbook Charger Apple products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

17

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 221%
  • Brand 36%
  • Brand 46%
  • Brand 52%
  • Brand 62%

Demand

Macbook Charger Apple search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Macbook Charger Apple search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 70w usb-c power adapter20K/yr
  • anker 70w charger12K/yr
  • apple 70w usb-c power adapter13K/yr
  • 70 watt usb c charger12K/yr
  • 70w usb c charger6K/yr
  • anker 70w9K/yr
  • anker 70w/30w wall charger bundle7K/yr
  • 70w charger6K/yr
  • apple 61w usb-c power adapter6K/yr
  • 70w usb-c power adapter apple6K/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Charger Apple

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Charging”
30%of negative reviews mention “Charging”
1.8%of orders come back
“Stopped charging”
A buyer, on “Charging”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Macbook Charger Apple questions

Answered from the same tracked data.