Kobo Stylus 2

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

+12.4%

Conversion, latest week

4.6%

Market size, estimated

$179Ka year

Peak month

December2.4× the quietest month

Top search term

kobo stylus25K searches a year

Listings sell for $37.58 on average, from $22.98 to $69.37. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $37.58 that is $4K to $9K a year per listing.

Average price

$37.58inside the $15 to $100 sweet spot

Price range

$22.98–$69.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

4.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #754 within Stylus Pens. It carries 1,407 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

17.4%

Average rank

#754in Stylus Pens

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

1,407per listing

Listings tracked

9

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months