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Koala Phone Harness

Fail

Demand is soft, at -86.3% this quarter, so Koala Phone Harness is a Fail.

Flapen Score
36
36 / 100
Ranks 1,932 of 2,221 Cell Phones & Accessories niches · −10 vs the category median of 46
Market size
$43K/yr75K searches / yr
90-day growth
-86.3%search demand this quarter
Competition
52%top-5 click share · 6 brands · 10 sellers

Flapen Score

Koala Phone Harness against its category

The dotted line is the Cell Phones & Accessories average. Past it, Koala Phone Harness is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Koala Phone Harness market on Amazon at a glance

Shoppers on Amazon United States searched for Koala Phone Harness 75K times last year and spent an estimated $43K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -86.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-86.3%
Conversion, latest week
3.5%
Market size, estimated
$43Ka year
Peak month
December14.8× the quietest month
Top search term
koala phone harness19K searches a year

02 · Price

A sale here is worth $16.11.

Listings sell for $16.11 on average, from $9.06 to $29.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $16.11 that is $2K to $4K a year per listing.

Average price
$16.11inside the $15 to $100 sweet spot
Price range
$9.06–$29.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #91 within Lanyards & Wrist Straps. It carries 1,802 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#91in Lanyards & Wrist Straps
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
1,802per listing
Listings tracked
21

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Koala Phone Harness products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

10

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

52%

Top 20: 99%

Open market

0%

  • Brand 146%
  • Brand 228%
  • Brand 313%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Koala Phone Harness search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.8×

Search terms

Top Koala Phone Harness search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • koala phone harness19K/yr
  • pulpo safety cell phone lanyard3K/yr
  • ski phone holder10K/yr
  • skiing phone case7K/yr
  • ski phone tether5K/yr
  • koala 2.0 super-grip smartphone harness4K/yr
  • phone holder for skiing7K/yr
  • phone tether for skiing4K/yr
  • skiing phone holder3K/yr
  • phone leash for skiing3K/yr

Reviews and returns

What reviews say buyers love and hate about Koala Phone Harness

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
4.0%of orders come back
“Break easily”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Koala Phone Harness questions

Answered from the same tracked data.