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Journey Wallet

Fail

Shoppers spend an estimated $68K a year here, so Journey Wallet is a Fail.

Flapen Score
37
37 / 100
Ranks 1,864 of 2,221 Cell Phones & Accessories niches · −9 vs the category median of 46
Market size
$68K/yr105K searches / yr
90-day growth
-8.5%search demand this quarter
Competition
63%top-5 click share · 11 brands · 20 sellers

Flapen Score

Journey Wallet against its category

The dotted line is the Cell Phones & Accessories average. Past it, Journey Wallet is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Journey Wallet market on Amazon at a glance

Shoppers on Amazon United States searched for Journey Wallet 105K times last year and spent an estimated $68K. The top 5 brands take 89% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-8.5%
Conversion, latest week
2.0%
Market size, estimated
$68Ka year
Top search term
satechi magnetic wallet stand30K searches a year

02 · Price

A sale here is worth $32.37.

Listings sell for $32.37 on average, from $11.51 to $42.21. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $32.37 that is $0 to $3K a year per listing.

Average price
$32.37inside the $15 to $100 sweet spot
Price range
$11.51–$42.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #209 within Adhesive Card Holders. It carries 770 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#209in Adhesive Card Holders
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
770per listing
Listings tracked
20

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
34 months

Products

Top Journey Wallet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

20

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

8%

  • Brand 143%
  • Brand 225%
  • Brand 311%
  • Brand 47%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 8%)

Demand

Journey Wallet search demand

Weekly searches over the year. Pick a range.

5K3KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Journey Wallet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • satechi magnetic wallet stand30K/yr
  • journey wallet16K/yr
  • journey wallet magsafe13K/yr
  • jrny wallet4K/yr
  • journey magsafe wallet8K/yr
  • satechi wallet5K/yr
  • satechi magsafe wallet10K/yr
  • loc8 magsafe finder wallet and stand7K/yr
  • journey loc8 wallet magsafe wallet6K/yr
  • loc83K/yr

Reviews and returns

What reviews say buyers love and hate about Journey Wallet

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Magnetic Strength/Adsorption”
19%of negative reviews mention “Durability”
6.4%of orders come back
“Broken”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Journey Wallet questions

Answered from the same tracked data.