iphone x waterproof case
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.76avg listing price — sweet spot $15–$100
Price range
Good$6.46–$28.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,160.41avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.9%return rate — above 5% kills the launch gate
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$5K$5K/yr · 12K searches
According to Flapen's Amazon United States niche tracking, iphone x waterproof case is a $5K/yr Amazon United States market (12K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 32/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
iphone x waterproof case market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $7K–$11K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #23,868
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 59%
- Out of stock
- 15.7%
- Avg brand age
- 51 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
17
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
3%
- LifeProof38%
- SPORTLINK23%
- LOVE BEIDI16%
- Diverbox13%
- BELTRON4%
- Mieziba3%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -9.7% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 2.2×
Top iphone x waterproof case search terms
- iphone x waterproof case3K/yr
- iphone xs waterproof case3K/yr
- iphone x case waterproof1K/yr
- iphone xs lifeproof case1K/yr
- iphone x lifeproof case1K/yr
- iphone 10 waterproof case801/yr
- waterproof iphone x case788/yr
- lifeproof iphone x724/yr
- lifeproof iphone xs case513/yr
- lifeproof iphone x case443/yr
Top iphone x waterproof case products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SPORTLINK for iPhone X/Xs IP68 Waterproof Dustproof Military 360 Full Body Heavy Duty Shockproof Protective with Camera Screen Protector X Xs Phone Front Back Cover 5.8 Black
SPORTLINK$18.914.1★1,580 rev
LOVE BEIDI for iPhone X/Xs Waterproof case Life Snowproof Dirtproof Shockproof Cover for iPhone X/Xs 5.8 (Black)
LOVE BEIDI$18.714.3★560 rev
Lifeproof FR SERIES Waterproof Case for iPhone Xs (ONLY) - Retail Packaging - FROST BITE (ORCHID/PURPLE WINE/FAIR AQUA)
LifeProof$24.424.4★4,482 rev
Diverbox for iPhone X/XS Waterproof Case - Full Body Shockproof Cover with Built-in Screen Protector 5.8 Inch (Black/Clear)
Diverbox$19.294.0★148 rev
LifeProof FRE Series Waterproof Case for iPhone Xs & iPhone X - Non-Retail Packaging - Frost BITE
LifeProof$20.274.3★687 rev
Newest
by launch date
Annymall for iPhone X Case iPhone Xs Case with Screen Protector Full Body Shockproof Drop-Proof Heavy Duty Rugged Bumper 3-Layer Defender Protective Phone Case Cover for Apple iPhone X/Xs Pink/Mint
Annymall$15.00347 rev
Mieziba for iPhone X/XS Case Heavy Duty Shockproof Dust/Drop Proof 3 Layers Full Body Protection Rugged Cover Case for iPhone X/XS 5.8 inch Turquoise
Mieziba$12.69243 rev
Diverbox for iPhone X/XS Waterproof Case - Full Body Shockproof Cover with Built-in Screen Protector 5.8 Inch (Black/Clear)
Diverbox$19.29148 rev
![Diverbox for iPhone X Case/iPhone Xs Case [Shockproof] [Dropproof] [Tempered Glass Screen Protector ] Heavy Duty Protection Phone Case Cover for Apple iPhone X/XS (Black)](https://m.media-amazon.com/images/I/411J+xaFn+L.jpg)
Diverbox for iPhone X Case/iPhone Xs Case [Shockproof] [Dropproof] [Tempered Glass Screen Protector ] Heavy Duty Protection Phone Case Cover for Apple iPhone X/XS (Black)
Diverbox$8.557,429 rev
LifeProof Next Series Case for iPhone Xs & iPhone X - Non-Retail Packaging - Black Crystal
LifeProof$14.43205 rev
Trending
90-day click momentumLifeProof FRE Series Waterproof Case for iPhone Xs & iPhone X - Non-Retail Packaging - Frost BITE
LifeProof$20.274.3★
LifeProof Next Series Case for iPhone Xs & iPhone X (NOT XR/XS MAX) Non-Retail Packaging - Zipline
LifeProof$13.154.5★
Annymall for iPhone X Case iPhone Xs Case with Screen Protector Full Body Shockproof Drop-Proof Heavy Duty Rugged Bumper 3-Layer Defender Protective Phone Case Cover for Apple iPhone X/Xs Pink/Mint
Annymall$15.004.6★
Lifeproof FR SERIES Waterproof Case for iPhone Xs (ONLY) - Retail Packaging - FROST BITE (ORCHID/PURPLE WINE/FAIR AQUA)
LifeProof$24.424.4★
SPORTLINK for iPhone X/Xs IP68 Waterproof Dustproof Military 360 Full Body Heavy Duty Shockproof Protective with Camera Screen Protector X Xs Phone Front Back Cover 5.8 Black
SPORTLINK$18.914.1★
What buyers say about iphone x waterproof case
What buyers praise and complain about, mined from review topics.What buyers love
“fit nicely”
“Very happy with this well-made case”
“Worth the purchase”
“The case is a very excellent protection for your phone”
“Very durable fit nicely”
“The buttons are open and easily accessible”
“The case is lightweight”
“Easy to use, works great”
“Works well,”
“The color. teal”
What buyers complain about
“a bit worrying about breaking it”
“Junk”
“Not what advertised”
“Wrong size”
“Difficult to open charging port”
“No grip on case edges causing phone to slip from hand”
“yank it apart its so flimsy of course youre going to snap it”
“Just cheap plastic”
“Only drawback is that it isn't waterproof”
“The only downsides - My phone is slightly bulky/heavier”
Top return reasons
Common questions
- Is iphone x waterproof case profitable to sell on Amazon United States?
- The niche generates $5K/yr across 17 tracked products. 90-day search growth is -9.7%. Flapen's verdict: Skip it (32/100).
- How competitive is the iphone x waterproof case niche?
- 8 brands and 17 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in iphone x waterproof case?
- Top complaints mined from reviews: Durability, Quality-Overall, Advertised Vs Actual Product. The return rate is 5.9% — above our launch gate.
- When does demand for iphone x waterproof case peak?
- Demand peaks in Jul–Aug; the busiest month runs 2.2× the quietest.
- What does it cost to enter the iphone x waterproof case niche?
- Listings span $6.46–$28.04; the average listing price is $14.76 (sweet spot $15–$100). The average incumbent carries 2,160 reviews — the moat a new listing must climb.