Is iphone holder profitable to sell on Amazon United States?

The niche generates $261K/yr across 10 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Skip it (37/100).

How competitive is the iphone holder niche?

2 brands and 10 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in iphone holder?

Top complaints mined from reviews: Magnetic Strength/Adsorption, Durability, Size-Overall. The return rate is 2.1%.

When does demand for iphone holder peak?

Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 7.3× the quietest.

What does it cost to enter the iphone holder niche?

Listings span $8.93–$31.66; the average listing price is $18.56 (sweet spot $15–$100). The average incumbent carries 19,604 reviews — the moat a new listing must climb.

iphone holder

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$18.56

avg listing price — sweet spot $15–$100

Price range

Good$8.93–$31.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Market size

Okay$261K

$261K/yr · 246K searches

Growth

Bad-3.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Review moat

Bad19,604.3

avg incumbent reviews — the moat a new listing must climb

Competition

Bad87%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, iphone holder is a $261K/yr Amazon United States market (246K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Skip it — 37/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

iphone holder market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $186K–$232K; units × avg price
Conversion rate: 5.7%
Avg BSR: #57
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 31 months
Avg seller age: 192 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

OMOTON71%
ULANZI29%

Demand & seasonality

Weekly Amazon search volume, last 57 weeks — -3.8% search growth over the last 90 days.

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 7.3×

Open Trend

Top iphone holder search terms

omoton phone stand35K/yr +28.0%6.0% conv.
omoton18K/yr +12.0%2.2% conv.
ulanzi ma3895K/yr -35.5%6.1% conv.
ma38 magnetic phone tripod21K/yr -46.7%10.4% conv.
ulanzi ma38 maglock phone stand t1634K/yr -29.2%13.3% conv.
ma3814K/yr -41.7%7.3% conv.
ulanzi ma38 magnetic phone tripod6K/yr -32.8%5.1% conv.
ulanzi tripod ma383K/yr -34.9%12.0% conv.
ulanzi magnetic phone tripod ma3812K/yr -15.4%2.0% conv.
ma38 ulanzi3K/yr -38.0%8.8% conv.

All search terms

Top iphone holder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ULANZI MA38 Magnetic Phone Tripod for iPhone 17/16/15-52N Strong Magnet Foldable Hook for Magsafe Phone Tripod Portable Mini Phone Stand for Desk w Arca Uka Mount & Back Magnetic for Vlog/Travel

ULANZI$31.664.6★404 rev

OMOTON TP02 360 Rotating for MagSafe Tripod Aluminum Magnetic Phone Tripod for iPhone 17/16/15 Pro Max Air Women Men Foldable Cell Phone Stand Fits Vlog Gym Travel Essentials Accessories Gift

OMOTON$25.154.6★1,494 rev

Adjustable Cell Phone Stand OMOTON Aluminum Desktop Cellphone Stand with Anti-Slip Base and Convenient Charging Port Fits All Smart Phones Silver

OMOTON$9.554.8★67,846 rev

OMOTON TP03 [Ultra-Slim] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift

OMOTON$26.174.4★249 rev

OMOTON TP02-Pro Magnetic Phone Holder for Vlogging Content Creator Essentials with 1/4 Screw Arca Strong Back Magnet for Gym Adjustable Phone Stand & Selfie Stick for iPhone 12-17 Series Black

OMOTON$27.404.6★244 rev

Newest

by launch date

OMOTON TP06 [Equipped Lanyard] for MagSafe Tripod Hook with Magnet Back & Arca-Swiss Base 360 Rotating with 1/4 Screw Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Fits Vlog Travel Gym

OMOTON$25.99178 rev

5mo ago

OMOTON TP03 [Ultra-Slim] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift

OMOTON$26.17249 rev

6mo ago

OMOTON TP02-Pro Magnetic Phone Holder for Vlogging Content Creator Essentials with 1/4 Screw Arca Strong Back Magnet for Gym Adjustable Phone Stand & Selfie Stick for iPhone 12-17 Series Black

OMOTON$27.40244 rev

6mo ago

OMOTON TP02 360 Rotating for MagSafe Tripod Aluminum Magnetic Phone Tripod for iPhone 17/16/15 Pro Max Air Women Men Foldable Cell Phone Stand Fits Vlog Gym Travel Essentials Accessories Gift

OMOTON$25.151,494 rev

11mo ago

ULANZI MA38 Magnetic Phone Tripod for iPhone 17/16/15-52N Strong Magnet Foldable Hook for Magsafe Phone Tripod Portable Mini Phone Stand for Desk w Arca Uka Mount & Back Magnetic for Vlog/Travel

ULANZI$31.66404 rev

11mo ago

What buyers say about iphone holder

What buyers praise and complain about, mined from review topics.

What buyers love

Strength16%

“the magnet is super strong”

Quality-Overall12%

“Absolute quality”

Magnetic Strength/Adsorption8%

“Impressive Magnet”

Portability7%

“Great for Travel”

Ease Of Use7%

“Very handy to have”

Value For Money6%

“good value for the money”

Adjustability/Rotatability/Reclining5%

“It is adjustable”

Design-Overall5%

“Good design”

Advertised Vs Actual Product5%

“As advertised”

Durability3%

“Great and durable stand”

What buyers complain about

Magnetic Strength/Adsorption12%

“Weak magnet”

Durability8%

“Broke after 1 month of use”

Size-Overall6%

“The opening is really small”

Quality-Overall5%

“Trash”

Strength4%

“not strong enough to hold the weight”

Adhesion/Stickiness3%

“the glue to keep them in place was so weak that it would come out at times”

Weight Heavy3%

“Bulky”

Grip3%

“the clip wasnt clipping to things it wasnt strong”

Ease Of Use3%

“Also the slider to open the clip is so hard”

Flexibility3%

“This stand is NOT flexible”

Top return reasons

Size-Overall16%

Magnetic Strength/Adsorption13%

Weight Heavy9%

Functionality-Overall8%

Compatibility-Overall7%

Advertised Vs Actual Product5%

Value For Money5%

Defective Material/Parts5%

Ease Of Use4%

Strength2%

Common questions

Is iphone holder profitable to sell on Amazon United States?: The niche generates $261K/yr across 10 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Skip it (37/100).
How competitive is the iphone holder niche?: 2 brands and 10 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in iphone holder?: Top complaints mined from reviews: Magnetic Strength/Adsorption, Durability, Size-Overall. The return rate is 2.1%.
When does demand for iphone holder peak?: Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 7.3× the quietest.
What does it cost to enter the iphone holder niche?: Listings span $8.93–$31.66; the average listing price is $18.56 (sweet spot $15–$100). The average incumbent carries 19,604 reviews — the moat a new listing must climb.