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Iphone 14 Waterproof Case

Fail

The average product has 14,264 reviews to catch up to, so Iphone 14 Waterproof Case is a Fail.

Flapen Score
49
49 / 100
Top 34% of 2,221 Cell Phones & Accessories niches · +3 vs the category median of 46
Market size
$159K/yr176K searches / yr
90-day growth
+0.6%search demand this quarter
Competition
56%top-5 click share · 18 brands · 33 sellers

Flapen Score

Iphone 14 Waterproof Case against its category

The dotted line is the Cell Phones & Accessories average. Past it, Iphone 14 Waterproof Case is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 14 Waterproof Case market on Amazon at a glance

Shoppers on Amazon United States searched for Iphone 14 Waterproof Case 176K times last year and spent an estimated $159K. The top 5 brands take 61% of clicks. Demand peaks in Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
+0.6%
Conversion, latest week
3.8%
Market size, estimated
$159Ka year
Peak month
July2.2× the quietest month
Top search term
iphone 14 waterproof case53K searches a year

02 · Price

A sale here is worth $23.87.

Listings sell for $23.87 on average, from $8.75 to $79.30. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $23.87 that is $6K to $12K a year per listing.

Average price
$23.87inside the $15 to $100 sweet spot
Price range
$8.75–$79.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,591 within Waterproof Phone Cases. It carries 14,264 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#1,591in Waterproof Phone Cases
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
14,264per listing
Listings tracked
21

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Iphone 14 Waterproof Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

33

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

32%

  • Brand 123%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Iphone 14 Waterproof Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Prime Day '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.2×

Search terms

Top Iphone 14 Waterproof Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 14 waterproof case53K/yr
  • waterproof iphone 14 case27K/yr
  • iphone 14 case waterproof33K/yr
  • iphone 14 lifeproof case15K/yr
  • waterproof phone case iphone 1410K/yr
  • lifeproof iphone 14 case9K/yr
  • lifeproof case iphone 145K/yr
  • water proof iphone 14 case4K/yr
  • waterproof case for iphone 145K/yr
  • waterproof case iphone 144K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 14 Waterproof Case

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Water Resistance”
15%of negative reviews mention “Size-Overall”
4.1%of orders come back
“Too small”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Iphone 14 Waterproof Case questions

Answered from the same tracked data.