Is iphone 13 screen protector profitable to sell on Amazon United States?

The niche generates $7.0M/yr across 15 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Worth a look (50/100).

How competitive is the iphone 13 screen protector niche?

9 brands and 19 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in iphone 13 screen protector?

Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.1%.

When does demand for iphone 13 screen protector peak?

Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 3.2× the quietest.

What does it cost to enter the iphone 13 screen protector niche?

Listings span $3.77–$17.67; the average listing price is $9.32 (sweet spot $15–$100). The average incumbent carries 184,852 reviews — the moat a new listing must climb.

iphone 13 screen protector

Worth a look

Shows searches that convert (22.5% search→purchase), but a deep review moat (184,852 avg reviews) keeps it on the watch list.

Conversion

Incredible22.5%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$7.0M

$7.0M/yr · 3.3M searches

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Avg price

Okay$9.32

avg listing price — sweet spot $15–$100

Competition

Bad74%

top-5 click share — a locked-up shelf

Growth

Bad-11.7%

90-day search growth — must beat 0% to launch

Price range

Bad$3.77–$17.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad184,851.6

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, iphone 13 screen protector is a $7.0M/yr Amazon United States market (3.3M searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 50/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

iphone 13 screen protector market data

Units sold / yr: 600K–800K; avg 40,000–50,000/product
Revenue / yr: $5.6M–$7.5M; units × avg price
Conversion rate: 22.5%
Avg BSR: #34
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 2.6%
Avg brand age: 34 months
Avg seller age: 167 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

Ailun45%
NEW'C22%
UNBREAKcable9%
TOCOL7%
TZGZT6%
IMBZBK5%
Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -11.7% search growth over the last 90 days.

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 3.2×

Open Trend

Top iphone 13 screen protector search terms

iphone 13 screen protector2.0M/yr -9.4%21.8% conv.
iphone 13 pro screen protector444K/yr -9.1%18.9% conv.
screen protector iphone 13391K/yr -44.2%16.7% conv.
screen protector 1359K/yr +32.5%12.1% conv.
screen protector for iphone 1351K/yr +10.3%13.7% conv.
iphone 13 glass screen protector48K/yr -4.0%22.0% conv.
screen protector 13 pro38K/yr +19.6%13.6% conv.
screen protector iphone 13 pro51K/yr -13.7%13.3% conv.
13 pro screen protector42K/yr -3.8%13.7% conv.
protector de pantalla iphone 1331K/yr +7.4%7.9% conv.

All search terms

Top iphone 13 screen protector products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ailun Screen Protector for iPhone 17e / iPhone 16e / iPhone 14 / iPhone 13 / iPhone 13 Pro [6.1 Inch] Display 3 Pack Tempered Glass Case Friendly [Not for iPhone 16 6.1 Inch]

Ailun$6.024.6★1,133,565 rev

NEWC 3 Pack Designed for iPhone 14 iPhone 13 iPhone 13 Pro Screen Protector (6.1 inches) Enhanced Tempered Glass Protection with easy installation tool included Case Friendly Ultra Resistant

NEW'C$7.044.6★316,182 rev

Ailun 2 Pack Screen Protector for iPhone 13 [6.1 inch Display] with 2 Pack Tempered Glass Camera Lens Protector [9H Hardness]-HD

Ailun$6.944.5★432,124 rev

TZGZT 3 Pack Screen Protectors for iPhone 13 9H Tempered Glass Military Grade Shatterproof HD Clear Bubble Free Easy Installation Case Friendly with Camera Lens Protectors Included

TZGZT$3.774.5★2,432 rev

TOCOL for iPhone 13 / iPhone 16e Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation 2 Pack

TOCOL$10.014.4★45,705 rev

Newest

by launch date

IMBZBK [Auto-Dust Removal] 3 Pack Screen Protector for iPhone 13 [6.1 INCH] Accessories Case Friendly Film Military Grade Shatterproof Tempered Glass 3 Camera Lens Protector Easy Installation

IMBZBK$5.06755 rev

7mo ago

IMBZBK [Auto-Dust Removal] 3 Pack Privacy Screen Protector for iPhone 13 Anti Spy Private Accessories Case Friendly Film Military Grade Tempered Glass 3 Camera Lens Protector

IMBZBK$6.262,711 rev

9mo ago

Wiaocit 3 Pack Tempered Glass Screen Protector for iPhone 13 with 3 Pack Camera Lens Protector 9H Hardness Bubble Free Case Friendly

Wiaocit$4.263,435 rev

1y ago

TZGZT 3 Pack Screen Protectors for iPhone 13 9H Tempered Glass Military Grade Shatterproof HD Clear Bubble Free Easy Installation Case Friendly with Camera Lens Protectors Included

TZGZT$3.772,432 rev

1y ago

TOCOL for iPhone 13 Pro Screen Protector Military Grade Shatterproof HD Tempered Glass Full Coverage Anti-Fingerprint Easy Installation Case Friendly 2 Pack

TOCOL$10.2345,705 rev

1y ago

What buyers say about iphone 13 screen protector

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Amazing quality”

Drop/Impact Protection14%

“Great protector”

Size-Overall13%

“True size”

Assembly/Installation11%

“Ease of installation”

Value For Money11%

“Good value for money”

Ease Of Use10%

“Easy Peasy”

Advertised Vs Actual Product7%

“Does the job”

Durability3%

“durable material”

Efficiency2%

“Does its job well”

Security2%

“Very happy with the privacy feature”

What buyers complain about

Quality-Overall13%

“Mixed on quality”

Durability11%

“Very much breakable”

Size-Overall10%

“Too big”

Adhesion/Stickiness6%

“not enough adhesive”

Functionality-Overall5%

“Does not work as described”

Security5%

“Not privacy protection”

Compatibility-Overall4%

“cant use face Id with this on”

Advertised Vs Actual Product4%

“Very misleading”

Ease Of Use3%

“Difficult to apply”

Value For Money3%

“A waste of my money”

Top return reasons

Size-Overall62%

Compatibility-Overall12%

Value For Money5%

Adhesion/Stickiness4%

Advertised Vs Actual Product3%

Functionality-Overall3%

Defective Material/Parts2%

Quality-Overall1%

Display-Overall1%

Touch Screen1%

Common questions

Is iphone 13 screen protector profitable to sell on Amazon United States?: The niche generates $7.0M/yr across 15 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Worth a look (50/100).
How competitive is the iphone 13 screen protector niche?: 9 brands and 19 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in iphone 13 screen protector?: Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.1%.
When does demand for iphone 13 screen protector peak?: Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 3.2× the quietest.
What does it cost to enter the iphone 13 screen protector niche?: Listings span $3.77–$17.67; the average listing price is $9.32 (sweet spot $15–$100). The average incumbent carries 184,852 reviews — the moat a new listing must climb.

iphone 13 screen protector

iphone 13 screen protector market data

Competition & brand share

Demand & seasonality

Top iphone 13 screen protector search terms

Top iphone 13 screen protector products on Amazon

Top sellers

Newest

Trending

What buyers say about iphone 13 screen protector

What buyers love

What buyers complain about

Top return reasons

Common questions

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