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Iphone 13 Privacy Case

Fail

Shoppers spend an estimated $22K a year here, so Iphone 13 Privacy Case is a Fail.

Flapen Score
40
40 / 100
Ranks 1,664 of 2,221 Cell Phones & Accessories niches · −6 vs the category median of 46
Market size
$22K/yr39K searches / yr
90-day growth
-24.5%search demand this quarter
Competition
58%top-5 click share · 16 brands · 27 sellers

Flapen Score

Iphone 13 Privacy Case against its category

The dotted line is the Cell Phones & Accessories average. Past it, Iphone 13 Privacy Case is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 13 Privacy Case market on Amazon at a glance

Shoppers on Amazon United States searched for Iphone 13 Privacy Case 39K times last year and spent an estimated $22K. The top 5 brands take 79% of clicks. Demand peaks in Jul. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
3.8%
Market size, estimated
$22Ka year
Peak month
July1.9× the quietest month
Top search term
iphone 13 case with privacy screen protector16K searches a year

02 · Price

A sale here is worth $14.65.

Listings sell for $14.65 on average, from $4.45 to $25.91. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $14.65 that is $0 to $1K a year per listing.

Average price
$14.65under the $15 to $100 sweet spot
Price range
$4.45–$25.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #5,536 within Maintenance, Upkeep & Repairs. It carries 25,832 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#5,536in Maintenance, Upkeep & Repairs
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
25,832per listing
Listings tracked
29

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Iphone 13 Privacy Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

27

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

58%

Top 20: 90%

Open market

16%

  • Brand 123%
  • Brand 219%
  • Brand 315%
  • Brand 412%
  • Brand 511%
  • Brand 65%
  • Open — no brand owns it (10 brands, 16%)

Demand

Iphone 13 Privacy Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Iphone 13 Privacy Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 13 case with privacy screen protector16K/yr
  • iphone 13 case with privacy screen5K/yr
  • iphone 13 privacy case6K/yr
  • iphone 13 case privacy screen5K/yr
  • iphone 13 privacy screen case2K/yr
  • privacy phone case iphone 131K/yr
  • privacy case iphone 132K/yr
  • privacy screen case iphone 13925/yr
  • privacy screen iphone 13 case567/yr
  • private case iphone 1334/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 13 Privacy Case

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Security”
1.6%of orders come back
“not for privacy”
A buyer, on “Security”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Iphone 13 Privacy Case questions

Answered from the same tracked data.