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Iphone 13 Case with Strap

Fail

Shoppers spend an estimated $39K a year here, so Iphone 13 Case with Strap is a Fail.

Flapen Score
49
49 / 100
Top 34% of 2,221 Cell Phones & Accessories niches · +3 vs the category median of 46
Market size
$39K/yr145K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
26%top-5 click share · 56 brands · 62 sellers

Flapen Score

Iphone 13 Case with Strap against its category

The dotted line is the Cell Phones & Accessories average. Past it, Iphone 13 Case with Strap is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 13 Case with Strap market on Amazon at a glance

Shoppers on Amazon United States searched for Iphone 13 Case with Strap 145K times last year and spent an estimated $39K. The top 5 brands take 38% of clicks. Demand peaks in Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
1.6%
Market size, estimated
$39Ka year
Peak month
July1.6× the quietest month
Top search term
iphone 13 case with strap53K searches a year

02 · Price

A sale here is worth $16.47.

Listings sell for $16.47 on average, from $6.48 to $34.90. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.47 that is $0 to $2K a year per listing.

Average price
$16.47inside the $15 to $100 sweet spot
Price range
$6.48–$34.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #2,739 within Crossbody & Lanyard Cases. It carries 1,180 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
5.2%
Average rank
#2,739in Crossbody & Lanyard Cases
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,180per listing
Listings tracked
85

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Iphone 13 Case with Strap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

56 rising

Sellers

62

Top-5 brand share

38%

Top 20: 79%

Top-5 click share

26%

Top 20: 62%

Open market

57%

  • Brand 110%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Iphone 13 Case with Strap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.6×

Search terms

Top Iphone 13 Case with Strap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 13 case with strap53K/yr
  • iphone 13 case with wrist strap13K/yr
  • iphone 13 crossbody case with strap12K/yr
  • iphone 13 case with lanyard8K/yr
  • iphone 13 wallet case with strap7K/yr
  • iphone 13 phone case with strap7K/yr
  • iphone 13 crossbody case4K/yr
  • iphone 13 case with handle5K/yr
  • iphone 13 case with hand strap5K/yr
  • iphone 13 purse case with strap4K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 13 Case with Strap

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
5.4%of orders come back
“Doesnt fit”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Iphone 13 Case with Strap questions

Answered from the same tracked data.