Is iphone 12 battery profitable to sell on Amazon United States?

The niche generates $198K/yr across 19 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is +5.5%. Flapen's verdict: Worth a look (57/100).

How competitive is the iphone 12 battery niche?

16 brands and 17 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in iphone 12 battery?

Top complaints mined from reviews: Battery Life, Heating, Charging. The return rate is 3.1%.

When does demand for iphone 12 battery peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the iphone 12 battery niche?

Listings span $15.05–$39.24; the average listing price is $22.49 (sweet spot $15–$100). The average incumbent carries 243 reviews — the moat a new listing must climb.

iphone 12 battery

Worth a look

Shows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Price range

Incredible$15.05–$39.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$22.49

avg listing price — sweet spot $15–$100

Review moat

Great242.68

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$198K

$198K/yr · 183K searches

Growth

Okay+5.5%

90-day search growth — must beat 0% to launch

Signals Quality Gap

According to Flapen's Amazon United States niche tracking, iphone 12 battery is a $198K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 70% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

iphone 12 battery market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $180K–$225K; units × avg price
Conversion rate: 4.8%
Avg BSR: #322
Page quality: 0%
Prime: 89%
Sponsored: 100%
Out of stock: 31.9%
Avg brand age: 29 months
Avg seller age: 189 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

26%

Luuzkla27%
XYIRMCYF20%
JSYVKUTO11%
Deji7%
GUPFIX5%
DRECHAS4%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — +5.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top iphone 12 battery search terms

iphone 12 battery replacement60K/yr +2.7%5.3% conv.
iphone 12 battery46K/yr +14.2%4.1% conv.
iphone 12 pro battery replacement23K/yr +26.9%4.7% conv.
iphone 12 pro battery17K/yr -11.5%4.5% conv.
bateria iphone 128K/yr -7.6%1.8% conv.
battery for iphone 126K/yr +10.1%2.9% conv.
iphone 12 replacement battery5K/yr +5.5%5.9% conv.
iphone 12 battery replacement kit5K/yr -12.4%3.9% conv.
bateria iphone 12 pro4K/yr +6.0%1.0% conv.
bateria para iphone 124K/yr -16.2%2.3% conv.

All search terms

Top iphone 12 battery products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Luuzkla (New Upgrade 23900mAh Battery Compatible with iPhone 12/12 Pro Super Capacity Battery Replacement Compatible with iPhone 12/12 Pro with Full Tool Kits-0 Cycle-24 Months Service

Luuzkla$28.733.6★386 rev

XYIRMCYF 21800mAh Super Capacity Battery Compatible with iPhone 12/12 Pro 0 Cycle Li-Polymer Replacement Battery for iPhone 12/12 Pro with Professional Repair Tool Kit

XYIRMCYF$21.353.7★857 rev

JSYVKUTO 22800mAh Battery for iPhone 12/12Pro 0 Cycle Higher Capacity Replacement Battery for iPhone 12/12Pro with Full Set Repair Tool Kits Model A2172 A2402 A2403 A2404

JSYVKUTO$20.273.4★23 rev

Deji for iPhone 12/12 Pro Battery Replacement 3310mAh High Capacity Rechargeable Diagnostic Battery for iPhone 12/12Pro with Full Tool Kit No Pop-up/Unknown Part

Deji$32.443.7★25 rev

XYIRMCYF 24300mAh Super Capacity Battery Compatible with iPhone 12/12 Pro 0 Cycle Li-Polymer Replacement Battery for iPhone 12/12 Pro with Professional Repair Tool Kit

XYIRMCYF$25.354.3★1,205 rev

Newest

by launch date

Luuzkla 23900mAh Battery Compatible with iPhone 12/12 Pro (New Upgrade) Super Capacity Battery Replacement Compatible with iPhone 12/12 Pro with Full Tool Kits-0 Cycle-24 Months Service

Luuzkla$22.01804 rev

2mo ago

XYIRMCYF 24300mAh Super Capacity Battery Compatible with iPhone 12/12 Pro 0 Cycle Li-Polymer Replacement Battery for iPhone 12/12 Pro with Professional Repair Tool Kit

XYIRMCYF$25.351,205 rev

2mo ago

MOVFST Replacement Battery for iPhone 12/12 Pro 4000mAh Li-ion Polymer High Capacity Battery Fit for iPhone 12/12 Pro Model A2172 A2402 A2403 A2404 with Repair Tool Kits

MOVFST$27.033 rev

4mo ago

Luuzkla (New Upgrade 23900mAh Battery Compatible with iPhone 12/12 Pro Super Capacity Battery Replacement Compatible with iPhone 12/12 Pro with Full Tool Kits-0 Cycle-24 Months Service

Luuzkla$28.73386 rev

5mo ago

JSYVKUTO 22800mAh Battery for iPhone 12/12Pro 0 Cycle Higher Capacity Replacement Battery for iPhone 12/12Pro with Full Set Repair Tool Kits Model A2172 A2402 A2403 A2404

JSYVKUTO$20.2723 rev

5mo ago

What buyers say about iphone 12 battery

What buyers praise and complain about, mined from review topics.

What buyers love

Battery Life32%

“The battery life is great”

Value For Money11%

“This is a tremendous value”

Size-Overall8%

“fit just like the oem one”

Assembly/Installation7%

“I do appreciate that this kit appears to come with everything needed for the installation”

Charging6%

“holds charge great”

Quality-Overall5%

“The build quality feels reassuring”

Ease Of Use5%

“It is doable”

Advertised Vs Actual Product3%

“which is a better than I expected”

Durability3%

“made it feel usable again”

Compatibility-Overall1%

“This battery is compatible with my iPhone 12”

What buyers complain about

Battery Life29%

“the battery life had become awful”

Heating10%

“OVER HEATS”

Charging9%

“it barely holds a charge”

Functionality-Overall7%

“Did NOT work”

Durability3%

“Died in 6 weeks”

Assembly/Installation3%

“the installation is definitely not for the faint of heart if youve never opened a phone before”

Instructions/User Manual/Troubleshooting3%

“Awful instructions,”

Ease Of Use2%

“how delicate it is to remove”

Quality-Overall2%

“a low-quality defective replacement1”

Connectivity-Overall2%

“the screw at the disassembly screen connection is not very suitable”

Top return reasons

Compatibility-Overall14%

Functionality-Overall14%

Defective Material/Parts11%

Battery Life9%

Advertised Vs Actual Product8%

Size-Overall7%

Assembly/Installation6%

Value For Money6%

Charging5%

Instructions/User Manual/Troubleshooting4%

Common questions

Is iphone 12 battery profitable to sell on Amazon United States?: The niche generates $198K/yr across 19 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is +5.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the iphone 12 battery niche?: 16 brands and 17 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in iphone 12 battery?: Top complaints mined from reviews: Battery Life, Heating, Charging. The return rate is 3.1%.
When does demand for iphone 12 battery peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the iphone 12 battery niche?: Listings span $15.05–$39.24; the average listing price is $22.49 (sweet spot $15–$100). The average incumbent carries 243 reviews — the moat a new listing must climb.