ipencil
Skip itSoft demand (-25.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.29avg listing price — sweet spot $15–$100
Price range
Great$9.59–$94.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Okay$178K$178K/yr · 153K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Review moat
Bad15,975.93avg incumbent reviews — the moat a new listing must climb
Growth
Bad-25.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, ipencil is a $178K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
ipencil market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $186K–$233K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #17
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 32 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 falling
Sellers
33
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
10%
- Apple37%
- metapen26%
- DEGGE10%
- JAMJAKE9%
- HATOKU4%
- Xpencifan4%
- Open — no brand owns it (6 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -25.1% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.2×
Top ipencil search terms
- ipencil98K/yr
- ipen36K/yr
- i pen7K/yr
- ape pencil9K/yr
- apple pencil clearance3K/yr
Top ipencil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Apple Pencil (USB-C): Device Compatibility Check Required - Pixel-Perfect Precision Tilt Sensitivity Perfect for Note-Taking Drawing and Signing Documents. Charges and Pairs with USB-C
Apple$65.724.6★11,206 rev
Metapen A8 iPad Pencil for Apple iPad 2018-2026 4Min Fast Charge Palm Rejection Stylus Pen for iPad 11/10/9/8/7/6th Gen iPad Accessories for Pro 12.9/11/13-inch M4 Air 3/4/5/M2/M3 Mini 5/6th
metapen$15.964.5★56,240 rev
Apple Pencil Pro: Latest Model - Device Compatibility Check Required - Pixel-Perfect Precision Tilt and Pressure Sensitivity Perfect for Note-Taking Drawing and Art. Charges and Pairs Magnetically
Apple$94.614.6★9,415 rev
DEGGE Stylus Pen for iPad 2018-2026 15Mins Fast Charge for Apple Pencil Palm Rejection Compatible with iPad A16 11/10/9/8/7/6 iPad Pro M5/M4/12.9/11 iPad mini 7/6/5 iPad Air M3/M2/5/4/3
DEGGE$10.104.5★4,700 rev
JAMJAKE Stylus Pen for iPad 6th-11th Generation-2X Fast Charge Active Pencil Compatible with 2018-2026 Apple iPad Pro 11/12.9/M4 iPad Air 3/4/5/M2/M3/M4 iPad mini 5/6/7 Gen-White
JAMJAKE$18.194.4★101,301 rev
Newest
by launch date
Stylus Pen for Apple iPad 20182026 Wireless Charging iPad Pencil 2nd Generation &1st Generation with Tilt Sensitivity& Palm Rejection 2X Fast Charge Pencil for iPad A16 Pro 11/12.9/13 Air Mini
Xpencifan$18.03308 rev
Stylus Pen for Apple iPad A16/11th 2026-2018 iPad Pencil A16/11/10/9/8/7/6 Air 11/13 M4/M3/M2/5th-3rd Pro 13/12.9/11/M5/M4 Mini A17 Pro/6/5th Stylus Palm Rejection Tilt Sensitivity Fast Charge
BikeAnything$20.11191 rev
Hastraith Stylus Pen for iPad(2018-2026)-13 Mins Fast Charge with Tilt Sensitivity & Palm Rejection for iPad 11/10/9/8/7/6th Gen Air 5/4/3/M4/M3/M2 Pro 13/12.9/11/M4 Mini 7/6/5th White
Hastraith$10.325,519 rev
Stylus Pen for iPad Apple: Fast Charge for iPad Pencil Apple Pen with Palm Rejection Tilt Sensitivity - Pen for iPad 10/9/8/7/6 iPad Pro 12.9/11/13 M4 iPad mini 6/5 iPad Air 5/4/3/11-13 M2
BLEBLE$9.594,516 rev
Penlike Pencil for Apple iPad A16 10th Fast Charge Stylus Pen for 2026-2018 iPad A16/11-6th Air 11/13 M4/M3/M2/5th-3rd Pro 13/11/M4/12.9 Mini A17 Pro/6/5th Palm Rejection Tilt Sensitivity
Penlike$10.223,423 rev
Trending
90-day click momentumStylus Pen for Apple iPad 20182026 Wireless Charging iPad Pencil 2nd Generation &1st Generation with Tilt Sensitivity& Palm Rejection 2X Fast Charge Pencil for iPad A16 Pro 11/12.9/13 Air Mini
Xpencifan$18.034.7★
Penlike Pencil for Apple iPad A16 10th Fast Charge Stylus Pen for 2026-2018 iPad A16/11-6th Air 11/13 M4/M3/M2/5th-3rd Pro 13/11/M4/12.9 Mini A17 Pro/6/5th Palm Rejection Tilt Sensitivity
Penlike$10.224.7★
Stylus Pen for Apple iPad A16/11th 2026-2018 iPad Pencil A16/11/10/9/8/7/6 Air 11/13 M4/M3/M2/5th-3rd Pro 13/12.9/11/M5/M4 Mini A17 Pro/6/5th Stylus Palm Rejection Tilt Sensitivity Fast Charge
BikeAnything$20.114.5★
Stylus Pen for iPad11&10thGen 14Mins Faster Charge with Pencil Holder Palm Rejection Tilt Sensitivity for iPad Air11&13-inch(M3/M2) iPad Pro 11&13-inch (M4) iPad 6-11th iPad Pro 11/12.9 inch
JvKzaen$10.854.6★
Metapen A8 iPad Pencil for Apple iPad 2018-2026 4Min Fast Charge Palm Rejection Stylus Pen for iPad 11/10/9/8/7/6th Gen iPad Accessories for Pro 12.9/11/13-inch M4 Air 3/4/5/M2/M3 Mini 5/6th
metapen$15.964.5★
What buyers say about ipencil
What buyers praise and complain about, mined from review topics.What buyers love
“is affordable”
“iPad compatible”
“Build quality is solid”
“Charges fast”
“Easy use”
“holds battery life well”
“Connects great”
“Just as pictured”
“The setup is flawless”
“The pink color is beautiful”
What buyers complain about
“Charging Issues”
“Doesn't Last”
“Barely works”
“would not pair”
“Never connected”
“It is much lower quality than expected”
“Way too expensive”
“Not magnetic”
“Stuck on button”
“not easy to use”
Top return reasons
Common questions
- Is ipencil profitable to sell on Amazon United States?
- The niche generates $178K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -25.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the ipencil niche?
- 12 brands and 33 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in ipencil?
- Top complaints mined from reviews: Charging, Durability, Functionality-Overall. The return rate is 2.3%.
- When does demand for ipencil peak?
- Demand peaks in Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the ipencil niche?
- Listings span $9.59–$94.61; the average listing price is $23.29 (sweet spot $15–$100). The average incumbent carries 15,976 reviews — the moat a new listing must climb.