Ipad Pencil 2nd Generation

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-36.3%

Conversion, latest week

4.2%

Market size, estimated

$170Ka year

Peak month

November1.9× the quietest month

Top search term

apple pencil magnetic charging25K searches a year

Listings sell for $35.48 on average, from $15.96 to $94.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $35.48 that is $9K to $18K a year per listing.

Average price

$35.48inside the $15 to $100 sweet spot

Price range

$15.96–$94.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$9K–$18K

Returns

2.8%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #83 within Stylus Pens. It carries 18,160 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

12.1%

Average rank

#83in Stylus Pens

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

18,160per listing

Listings tracked

17

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months