Skip to content

Ipad 5th Generation Pencil

Fail

Demand is soft, at -36.9% this quarter, so Ipad 5th Generation Pencil is a Fail.

Flapen Score
43
43 / 100
Ranks 1,397 of 2,221 Cell Phones & Accessories niches · −3 vs the category median of 46
Market size
$83K/yr70K searches / yr
90-day growth
-36.9%search demand this quarter
Competition
63%top-5 click share · 15 brands · 33 sellers

Flapen Score

Ipad 5th Generation Pencil against its category

The dotted line is the Cell Phones & Accessories average. Past it, Ipad 5th Generation Pencil is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad 5th Generation Pencil market on Amazon at a glance

Shoppers on Amazon United States searched for Ipad 5th Generation Pencil 70K times last year and spent an estimated $83K. The top 5 brands take 76% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-36.9%
Conversion, latest week
5.3%
Market size, estimated
$83Ka year
Top search term
stylus pen for ipad 5th generation13K searches a year

02 · Price

A sale here is worth $22.27.

Listings sell for $22.27 on average, from $6.64 to $94.61. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $22.27 that is $2K to $6K a year per listing.

Average price
$22.27inside the $15 to $100 sweet spot
Price range
$6.64–$94.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #103 within Stylus Pens. It carries 11,878 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.1%
Average rank
#103in Stylus Pens
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
11,878per listing
Listings tracked
20

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Ipad 5th Generation Pencil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

33

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

24%

  • Brand 122%
  • Brand 216%
  • Brand 314%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Ipad 5th Generation Pencil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '25Holiday '25SepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Dec · busiest ÷ quietest = 2.7× · 10 of 12 months tracked

Search terms

Top Ipad 5th Generation Pencil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stylus pen for ipad 5th generation13K/yr
  • ipad 5th generation pencil11K/yr
  • apple pencil 5th generation ipad9K/yr
  • stylus for ipad 5th generation7K/yr
  • ipad pencil 5th generation7K/yr
  • apple pencil for 5th generation ipad6K/yr
  • apple pencil for ipad 5th generation4K/yr
  • ipad 5th generation pen4K/yr
  • ipad pen 5th generation3K/yr
  • pen for ipad 5th generation3K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad 5th Generation Pencil

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
15%of negative reviews mention “Charging”
2.2%of orders come back
“Battery wont charge”
A buyer, on “Charging”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ipad 5th Generation Pencil questions

Answered from the same tracked data.