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Insta360 Tripod

Fail

The top 5 brands take 100% of clicks, so Insta360 Tripod is a Fail.

Flapen Score
45
45 / 100
Ranks 1,207 of 2,221 Cell Phones & Accessories niches · −1 vs the category median of 46
Market size
$899K/yr406K searches / yr
90-day growth
+6.4%search demand this quarter
Competition
81%top-5 click share · 5 brands · 22 sellers

Flapen Score

Insta360 Tripod against its category

The dotted line is the Cell Phones & Accessories average. Past it, Insta360 Tripod is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Insta360 Tripod market on Amazon at a glance

Shoppers on Amazon United States searched for Insta360 Tripod 406K times last year and spent an estimated $899K. All 5 brands take every click. Demand peaks in Jan–May–Jun–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 406K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $899K a year.

Searches, last 12 months
406K
Growth, 90 days vs prior 90
+6.4%
Conversion, latest week
6.0%
Market size, estimated
$899Ka year
Peak month
May6.6× the quietest month
Top search term
insta 360 selfie stick48K searches a year

02 · Price

A sale here is worth $37.14.

Listings sell for $37.14 on average, from $15.01 to $93.70. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $37.14 that is $46K to $56K a year per listing.

Average price
$37.14inside the $15 to $100 sweet spot
Price range
$15.01–$93.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
$46K–$56K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Photo & Video Accessories. It carries 1,390 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#52in Photo & Video Accessories
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,390per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Insta360 Tripod products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 29%
  • Brand 34%
  • Brand 43%
  • Brand 52%

Demand

Insta360 Tripod search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, May, Jun, Dec · busiest ÷ quietest = 6.6×

Search terms

Top Insta360 Tripod search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • insta 360 selfie stick48K/yr
  • insta360 selfie stick44K/yr
  • insta 360 stick37K/yr
  • invisible selfie stick38K/yr
  • insta 360 tripod28K/yr
  • insta360 tripod30K/yr
  • 360 camera stick29K/yr
  • insta360 stick25K/yr
  • insta360 invisible selfie stick16K/yr
  • insta 360 invisible selfie stick16K/yr

Reviews and returns

What reviews say buyers love and hate about Insta360 Tripod

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Durability”
4.6%of orders come back
“Falls apart easily”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Insta360 Tripod questions

Answered from the same tracked data.