Huawei
FailProducts sell for $653.01 on average, outside the sweet spot, so Huawei is a Fail.
- Flapen Score
- 34 / 100Ranks 2,016 of 2,221 Cell Phones & Accessories niches · −12 vs the category median of 4634
- Market size
- $2.3M/yr1.9M searches / yr
- 90-day growth
- -14.4%search demand this quarter
- Competition
- 69%top-5 click share · 6 brands · 102 sellers
Flapen Score
Huawei against its category
The dotted line is the Cell Phones & Accessories average. Past it, Huawei is stronger. Inside it, weaker.
Market
The Huawei market on Amazon at a glance
Shoppers on Amazon United States searched for Huawei 1.9M times last year and spent an estimated $2.3M. The top 5 brands take 99% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -14.4%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $2.3Ma year
- Top search term
- huawei661K searches a year
02 · Price
A sale here is worth $653.01.
Listings sell for $653.01 on average, from $25.05 to $1731.10. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $653.01 that is $65K to $163K a year per listing.
- Average price
- $653.01above the $15 to $100 sweet spot
- Price range
- $25.05–$1731.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $65K–$163K
- Returns
- 6.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #659 within Cell Phones. It carries 492 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 61%
- Out of stock, average day
- 12.6%
- Average rank
- #659in Cell Phones
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 492per listing
- Listings tracked
- 18
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Huawei products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
102
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Brand 158%
- Brand 227%
- Brand 310%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Huawei search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4× · 10 of 12 months tracked
Search terms
Top Huawei search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- huawei661K/yr
- pixel fold280K/yr
- huawei phone300K/yr
- google pixel fold183K/yr
- huawei phones101K/yr
- redmi note 1479K/yr
- google fold48K/yr
- redmi note 1332K/yr
- huawei phones unlocked30K/yr
- huawei p30 pro26K/yr
Reviews and returns
What reviews say buyers love and hate about Huawei
We read the reviews and the return reasons for every product selling here.
“I'll break”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Huawei questions
Answered from the same tracked data.









