Skip to content

Fossil Watch Charger

Fail

Shoppers spend an estimated $32K a year here, so Fossil Watch Charger is a Fail.

Flapen Score
37
37 / 100
Ranks 1,864 of 2,221 Cell Phones & Accessories niches · −9 vs the category median of 46
Market size
$32K/yr35K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
77%top-5 click share · 10 brands · 14 sellers

Flapen Score

Fossil Watch Charger against its category

The dotted line is the Cell Phones & Accessories average. Past it, Fossil Watch Charger is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fossil Watch Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Fossil Watch Charger 35K times last year and spent an estimated $32K. The top 5 brands take 85% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 9.6% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
9.6%
Market size, estimated
$32Ka year
Peak month
July1.4× the quietest month
Top search term
fossil watch charger17K searches a year

02 · Price

A sale here is worth $9.62.

Listings sell for $9.62 on average, from $5.56 to $18.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $9.62 that is $962 to $2K a year per listing.

Average price
$9.62under the $15 to $100 sweet spot
Price range
$5.56–$18.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$962–$2K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #8,277 within Smartwatch Accessories. It carries 589 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
15.4%
Average rank
#8,277in Smartwatch Accessories
Average rating
4.11 starsAmazon United States average 4.42 stars
Average reviews
589per listing
Listings tracked
12

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Fossil Watch Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

14

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

11%

  • Brand 124%
  • Brand 220%
  • Brand 319%
  • Brand 415%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (4 brands, 11%)

Demand

Fossil Watch Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Prime Day '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Fossil Watch Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fossil watch charger17K/yr
  • fossil smart watch charger10K/yr
  • fossil smartwatch charger3K/yr
  • fossil gen 6 charger3K/yr
  • fossil gen 5 charger2K/yr

Reviews and returns

What reviews say buyers love and hate about Fossil Watch Charger

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Charging”
41%of negative reviews mention “Charging”
5.4%of orders come back
“The watch wasn't charging correctly”
A buyer, on “Charging”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Fossil Watch Charger questions

Answered from the same tracked data.