Flip Phone
MaybeShoppers spend an estimated $4.1M a year here. But buyers convert on only 0.7% of searches, so Flip Phone is a Maybe.
- Flapen Score
- 51 / 100Top 26% of 2,221 Cell Phones & Accessories niches · +5 vs the category median of 4651
- Market size
- $4.1M/yr5.4M searches / yr
- 90-day growth
- +1.1%search demand this quarter
- Competition
- 54%top-5 click share · 13 brands · 99 sellers
Flapen Score
Flip Phone against its category
The dotted line is the Cell Phones & Accessories average. Past it, Flip Phone is stronger. Inside it, weaker.
Market
The Flip Phone market on Amazon at a glance
Shoppers on Amazon United States searched for Flip Phone 5.4M times last year and spent an estimated $4.1M. The top 5 brands take 79% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 5.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.1M a year.
- Searches, last 12 months
- 5.4M
- Growth, 90 days vs prior 90
- +1.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $4.1Ma year
- Peak month
- July1.2× the quietest month
- Top search term
- flip phone2.3M searches a year
02 · Price
A sale here is worth $104.10.
Listings sell for $104.10 on average, from $23.13 to $624.29. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $104.10 that is $208K to $260K a year per listing.
- Average price
- $104.10above the $15 to $100 sweet spot
- Price range
- $23.13–$624.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $208K–$260K
- Returns
- 6.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #222 within Cell Phones. It carries 644 reviews at 3.87 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 10.7%
- Average rank
- #222in Cell Phones
- Average rating
- 3.87 starsAmazon United States average 4.42 stars
- Average reviews
- 644per listing
- Listings tracked
- 27
04 · Newcomers
9 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Flip Phone products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
99
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
54%
Top 20: 90%
Open market
16%
- Brand 146%
- Brand 213%
- Brand 39%
- Brand 47%
- Brand 54%
- Brand 64%
- Open — no brand owns it (7 brands, 16%)
Demand
Flip Phone search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Flip Phone search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flip phone2.3M/yr
- flip phone unlocked436K/yr
- tracfone318K/yr
- dumb phone292K/yr
- prepaid cell phones301K/yr
- flip phones263K/yr
- burner phone261K/yr
- tracfone phones203K/yr
- unlocked flip phone164K/yr
- prepaid phone131K/yr
Reviews and returns
What reviews say buyers love and hate about Flip Phone
We read the reviews and the return reasons for every product selling here.
“It never worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flip Phone questions
Answered from the same tracked data.









