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Evil Eye Popsocket

a small market ($41K/yr) — Evil Eye Popsocket doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 1,588 of 2,221 Cell Phones & Accessories niches · −5 vs the category median of 46

Market size 10Growth 15Conversion 19Competition 89Returns 47Price range 69Avg price 87Brand share 25Review moat 25Quality gap 55
This niche Category average · 2,221 niches

Is Evil Eye Popsocket profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Evil Eye Popsocket is a $41K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Feb–Mar–Apr–Dec. Verdict: Skip it — 41/100.

Evil Eye Popsocket: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.9% over the last 90 days and 1.5% of searches end in a purchase.

$41K

revenue / yr

Units sold / yr4K
Search volume / yr-19.9%140K
Conversion rate1.5%
Avg price$19.62

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers18 · 35
Top-5 product click share26%
Open market10%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 77 products

Sponsored placement83%
New entrants (1y)10· 5 succeeded
Avg rating4.4★
Avg reviews4,436

Top Evil Eye Popsocket products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

$0$810$2K$2K$3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

35

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

26%

Top 20: 57%

Open market

9%

  • PopSockets76%
  • Pretty Talisman Gifts 2.09%
  • AesthiqueArt2%
  • Creativemotions2%
  • Cool Talisman Gifts 2.02%
  • Evil Eye Gifts & Designs for Girls1%
  • Open — no brand owns it (12 brands, 9%)

Evil Eye Popsocket demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume140KCVR1.5%Products77Brands18Top 5 Brands90%OOS Rate8.8%Rating4.4★Reviews4,436Avg BSR#1,040
10K6KPrime Day '24Holiday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr, Dec · busiest ÷ quietest = 3.5×

Top Evil Eye Popsocket search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • popsocket enamel53K/yr
  • pop socket enamel24K/yr
  • evil eye popsocket23K/yr
  • enamel pop socket21K/yr
  • evil eye pop socket7K/yr
  • popsocket evil eye6K/yr
  • pop socket evil eye5K/yr
  • evil eye pop socket for iphone1K/yr

What reviews say buyers love and hate about Evil Eye Popsocket

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Quality-Overall12%

Excellent product

Magnetic Strength/Adsorption10%

Magnet holds well

Design-Overall9%

the design is cute

Advertised Vs Actual Product7%

Just what I needed

Durability7%

Still working great months later

What buyers complain about

73% of reviews
Durability35%

Broke easily

Quality-Overall9%

Bad quality

Value For Money8%

This is definitely not worth the price

Adhesion/Stickiness6%

Did not stick

Advertised Vs Actual Product4%

Does not look like the photo

Evil Eye Popsocket return rate & reasons

Why buyers send it back, as a share of all return requests.

3.2%

Return rate

29%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Grip
16%
2Adhesion/Stickiness
12%
3Color
11%
4Magnetic Strength/Adsorption
9%
5Defective Material/Parts
8%

Common Evil Eye Popsocket questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Evil Eye Popsocket 41/100 on Amazon United States — Skip it. The niche generates $41K/yr across 77 tracked products. 5 of 10 products launched in the last 360 days are still selling. Search demand moved -19.9% over the last 90 days.
Search demand for Evil Eye Popsocket on Amazon United States peaks in Jan–Feb–Mar–Apr–Dec, where the busiest month runs 3.5× the quietest.