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Blu View 5 Phone Case

Fail

Demand is soft, at -29.3% this quarter, so Blu View 5 Phone Case is a Fail.

Flapen Score
47
47 / 100
Top 45% of 2,221 Cell Phones & Accessories niches · +1 vs the category median of 46
Market size
$64K/yr159K searches / yr
90-day growth
-29.3%search demand this quarter
Competition
37%top-5 click share · 18 brands · 36 sellers

Flapen Score

Blu View 5 Phone Case against its category

The dotted line is the Cell Phones & Accessories average. Past it, Blu View 5 Phone Case is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blu View 5 Phone Case market on Amazon at a glance

Shoppers on Amazon United States searched for Blu View 5 Phone Case 159K times last year and spent an estimated $64K. The top 5 brands take 78% of clicks. Demand peaks in Aug–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
-29.3%
Conversion, latest week
2.6%
Market size, estimated
$64Ka year
Peak month
August1.8× the quietest month
Top search term
blu view 5 phone case55K searches a year

02 · Price

A sale here is worth $15.26.

Listings sell for $15.26 on average, from $6.25 to $98.29. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.26 that is $0 to $2K a year per listing.

Average price
$15.26inside the $15 to $100 sweet spot
Price range
$6.25–$98.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #5,821 within Case & Cover Bundles. It carries 389 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
98%
Out of stock, average day
1.0%
Average rank
#5,821in Case & Cover Bundles
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
389per listing
Listings tracked
48

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Blu View 5 Phone Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

18 flat

Sellers

36

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

37%

Top 20: 70%

Open market

18%

  • Brand 140%
  • Brand 214%
  • Brand 313%
  • Brand 47%
  • Brand 54%
  • Brand 63%

Demand

Blu View 5 Phone Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Blu View 5 Phone Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blu view 5 phone case55K/yr
  • blu phone case23K/yr
  • b160v phone case15K/yr
  • blu smartphone case11K/yr
  • blu view 58K/yr
  • blue view 5 phone case15K/yr
  • blu view 5 case8K/yr
  • phone cases for blu phones5K/yr
  • blu b160v phone case6K/yr
  • tracfone blu view 5 phone case4K/yr

Reviews and returns

What reviews say buyers love and hate about Blu View 5 Phone Case

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
14%of negative reviews mention “Quality-Overall”
4.1%of orders come back
“Poor quality for daily use”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blu View 5 Phone Case questions

Answered from the same tracked data.