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Asus Pen

Fail

Shoppers spend an estimated $27K a year here, so Asus Pen is a Fail.

Flapen Score
35
35 / 100
Ranks 1,977 of 2,221 Cell Phones & Accessories niches · −11 vs the category median of 46
Market size
$27K/yr21K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
72%top-5 click share · 10 brands · 21 sellers

Flapen Score

Asus Pen against its category

The dotted line is the Cell Phones & Accessories average. Past it, Asus Pen is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Asus Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Asus Pen 21K times last year and spent an estimated $27K. The top 5 brands take 83% of clicks. Demand peaks in Aug–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
2.4%
Market size, estimated
$27Ka year
Peak month
August2.4× the quietest month
Top search term
asus pen 2.014K searches a year

02 · Price

A sale here is worth $54.08.

Listings sell for $54.08 on average, from $23.09 to $157.08. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $54.08 that is $0 to $5K a year per listing.

Average price
$54.08inside the $15 to $100 sweet spot
Price range
$23.09–$157.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 37.3% of listings are out of stock. The average listing ranks #1,181 within Stylus Pens. It carries 389 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
79%
Out of stock, average day
37.3%
Average rank
#1,181in Stylus Pens
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
389per listing
Listings tracked
14

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Asus Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

10 flat

Sellers

21

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

9%

  • Brand 130%
  • Brand 222%
  • Brand 315%
  • Brand 49%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (4 brands, 9%)

Demand

Asus Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.4×

Reviews and returns

What reviews say buyers love and hate about Asus Pen

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Compatibility-Overall”
22%of negative reviews mention “Compatibility-Overall”
6.1%of orders come back
“it would not pair with anything”
A buyer, on “Compatibility-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Asus Pen questions

Answered from the same tracked data.