Is anti glare screen protector profitable to sell on Amazon United States?

The niche generates $267K/yr across 37 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is -0.5%. Flapen's verdict: Worth a look (55/100).

How competitive is the anti glare screen protector niche?

18 brands and 27 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in anti glare screen protector?

Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 1.9%.

When does demand for anti glare screen protector peak?

Demand peaks in Oct–Dec; the busiest month runs 1.9× the quietest.

What does it cost to enter the anti glare screen protector niche?

Listings span $7.10–$42.08; the average listing price is $14.39 (sweet spot $15–$100). The average incumbent carries 3,525 reviews — the moat a new listing must climb.

anti glare screen protector

Worth a look

Shows beatable incumbent ratings (4.1★), but soft demand (-0.5% this quarter) keeps it on the watch list.

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.9%

return rate — above 5% kills the launch gate

Price range

Great$7.10–$42.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.39

avg listing price — sweet spot $15–$100

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$267K

$267K/yr · 345K searches

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,524.65

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, anti glare screen protector is a $267K/yr Amazon United States market (345K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Oct–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

anti glare screen protector market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: $216K–$288K; units × avg price
Conversion rate: 5.4%
Avg BSR: #451
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 0.0%
Avg brand age: 31 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

51%

Top 20: 85%

Open market

15%

Mothca66%
GIGIKISS5%
SHANG PIN JIA4%
JETech4%
KUARMOR4%
Supershieldz3%
Open — no brand owns it (12 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.

Peak months: Oct, Dec · busiest ÷ quietest = 1.9×

Open Trend

Top anti glare screen protector search terms

matte screen protector84K/yr -10.9%1.3% conv.
anti glare screen protector71K/yr +36.3%0.7% conv.
iphone 16 matte screen protector30K/yr -2.1%13.4% conv.
matte privacy screen protector25K/yr -21.8%1.0% conv.
matte screen protector iphone 1614K/yr +2.4%9.8% conv.
iphone 16 screen protector matte17K/yr -8.0%12.0% conv.
matte phone screen protector14K/yr -3.4%2.8% conv.
matte screen cover9K/yr +20.8%0.4% conv.
anti-glare screen protector8K/yr +43.3%0.4% conv.
anti fingerprint screen protector11K/yr +1.1%0.7% conv.

All search terms

Top anti glare screen protector products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mothca 2 Pack Matte Glass Screen Protector for iPhone 16 [6.1 inch] + 2 Pack Camera Lens Protector Anti-Glare & Anti-Fingerprint Case Friendly Tempered Glass Film Bubble Free Smooth as Silk

Mothca$13.954.4★2,500 rev

Mothca Matte Glass Screen Protector for iPhone 17e / iPhone 16e / iPhone 14 / iPhone 13 / iPhone 13 Pro [6.1 Inch] Anti-Glare & Anti-Fingerprint Tempered Glass [Easy Installation Frame] Smooth as Silk

Mothca$9.114.4★5,271 rev

Mothca Matte Glass Screen Protector for iPhone 16 / iPhone 15 (6.1 inch) Anti-Glare & Anti-Fingerprint Tempered Glass Clear Film [Easy Installation Frame] Case Friendly Bubble Free - Smooth as Silk

Mothca$9.094.2★1,189 rev

Mothca Matte Privacy Screen Protector for iPhone 16 / iPhone 15 [6.1 inch] with Easy Installation Tool Anti Spy Anti Glare Full Coverage Tempered Glass Film Anti-Fingerprint Smooth as Silk

Mothca$10.144.1★2,030 rev

GIGIKISS 2 Pack for iPhone 16/iPhone 15 Matte Screen Protector 6.1 inch Anti Fingerprint Anti Glare Screen Protector Tempered Glass Easy Installation

GIGIKISS$13.674.2★1,121 rev

Newest

by launch date

SHANG PIN JIA 2-Pack Matte Privacy Screen Protector for iPhone 17 Pro Max Anti-Glare & Anti-Spy Anti-Fingerprint Smooth as Silk Easy Installation Military-Grade 9H Hardness

SHANG PIN JIA$24.0764 rev

8mo ago

KUARMOR 2-Pack Matte Privacy Glass Screen Protector for iPhone 17 Pro Anti-Glare & Anti-Spy Anti-Reflection Smooth as Silk Military-Grade 9H Hardness Easy Installation

KUARMOR$24.1683 rev

9mo ago

JETech Matte Screen Protector for iPhone 16 6.1-Inch Anti-Glare 9H Tempered Glass Film Anti-Fingerprint Smooth Touch Easy Installation Case-Friendly 2-Pack

JETech$9.982,512 rev

10mo ago

KUARMOR 2 Pack Matte Privacy Screen Protector for iPhone 16/15/14 Pro 6.1 Anti-Glare Anti-Spy Scratch Resistant Tempered Glass Film Smooth Responsive Touch Anti-Scratch GlassEasy to Install

KUARMOR$16.26132 rev

10mo ago

Mothca 2 Pack Matte Glass Screen Protector for iPhone 17 Pro Max[6.9 inch] + 2 Pack Camera Lens Protector Anti-Glare & Anti-Fingerprint (Not Privacy Film) Tempered Glass Bubble Free Smooth as Silk

Mothca$13.9913,267 rev

11mo ago

What buyers say about anti glare screen protector

What buyers praise and complain about, mined from review topics.

What buyers love

Drop/Impact Protection19%

“Great protector”

Assembly/Installation15%

“Ease of installation”

Quality-Overall14%

“the quality has been consistent every time”

Ease Of Use9%

“Easy Peasy”

Value For Money7%

“Great value for the money”

Size-Overall5%

“Fits perfectly”

Advertised Vs Actual Product3%

“As advertised”

Touch/Button Controls3%

“the touch is very accurate”

Durability3%

“Hasnt cracked even though Ive dropped my phone a time or two already”

Display-Overall2%

“Looks great, really clear screen”

What buyers complain about

Durability28%

“Cracks Easily”

Quality-Overall12%

“BAD QUALITY”

Strength6%

“Thin and weak”

Size-Overall6%

“Didnt fit”

Adhesion/Stickiness5%

“Did not stick properly”

Value For Money3%

“Actually crazy to spend money on this”

Security2%

“Not privacy”

Display-Overall2%

“But is it me or does the screen look a little blurry now”

Advertised Vs Actual Product2%

“Not as advertised”

Assembly/Installation2%

“Very difficult to install”

Top return reasons

Size-Overall35%

Advertised Vs Actual Product15%

Security8%

Adhesion/Stickiness8%

Compatibility-Overall6%

Functionality-Overall3%

Display Resolution3%

Display-Overall3%