Anker Power Bank

Shoppers searched for this 10.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19.7M a year.

Searches, last 12 months

10.2M

Growth, 90 days vs prior 90

+7.5%

Conversion, latest week

2.9%

Market size, estimated

$19.7Ma year

Top search term

anker power bank7.7M searches a year

Listings sell for $67.25 on average, from $20.27 to $412.05. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 8,000 to 10,000 of them. At $67.25 that is $538K to $673K a year per listing.

Average price

$67.25inside the $15 to $100 sweet spot

Price range

$20.27–$412.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

8,000–10,000

Revenue per listing a year

$538K–$673K

Returns

3.1%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #48 within Portable Power Banks. It carries 11,528 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

97%

Out of stock, average day

4.6%

Average rank

#48in Portable Power Banks

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

11,528per listing

Listings tracked

31

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

26 months