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Anker Mini Power Bank

Fail

The top 5 brands take 100% of clicks, so Anker Mini Power Bank is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,221 Cell Phones & Accessories niches · +2 vs the category median of 46
Market size
$653K/yr441K searches / yr
90-day growth
+20.8%search demand this quarter
Competition
72%top-5 click share · 4 brands · 12 sellers

Flapen Score

Anker Mini Power Bank against its category

The dotted line is the Cell Phones & Accessories average. Past it, Anker Mini Power Bank is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anker Mini Power Bank market on Amazon at a glance

Shoppers on Amazon United States searched for Anker Mini Power Bank 441K times last year and spent an estimated $653K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 441K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $653K a year.

Searches, last 12 months
441K
Growth, 90 days vs prior 90
+20.8%
Conversion, latest week
3.3%
Market size, estimated
$653Ka year
Top search term
nitecore power bank122K searches a year

02 · Price

A sale here is worth $45.44.

Listings sell for $45.44 on average, from $20.27 to $98.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $45.44 that is $23K to $34K a year per listing.

Average price
$45.44inside the $15 to $100 sweet spot
Price range
$20.27–$98.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$23K–$34K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #191 within Portable Power Banks. It carries 9,414 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#191in Portable Power Banks
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
9,414per listing
Listings tracked
13

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
22 months

Products

Top Anker Mini Power Bank products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 216%
  • Brand 312%
  • Brand 412%

Demand

Anker Mini Power Bank search demand

Weekly searches over the year. Pick a range.

13K8KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26

Search terms

Top Anker Mini Power Bank search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nitecore power bank122K/yr
  • nitecore nb1000043K/yr
  • nitecore nb10000 gen 413K/yr
  • flextail power bank17K/yr
  • anker mini power bank18K/yr
  • iniu p5021K/yr
  • nightcore power bank11K/yr
  • anker 5000mah power bank15K/yr
  • nitecore nb10000 gen44K/yr
  • nitecore nb10000 gen 318K/yr

Reviews and returns

What reviews say buyers love and hate about Anker Mini Power Bank

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Charging”
36%of negative reviews mention “Charging”
2.7%of orders come back
“Not charging”
A buyer, on “Charging”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Anker Mini Power Bank questions

Answered from the same tracked data.