Zlike Hair

Shoppers searched for this 345K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $266K a year.

Searches, last 12 months

345K

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

0.6%

Market size, estimated

$266Ka year

Peak month

October2.5× the quietest month

Top search term

yuccy human hair wig122K searches a year

Listings sell for $132.93 on average, from $27.63 to $313.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $132.93 that is $13K to $33K a year per listing.

Average price

$132.93above the $15 to $100 sweet spot

Price range

$27.63–$313.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$13K–$33K

Returns

3.5%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #611 within Wigs. It carries 1,684 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#611in Wigs

Average rating

3.99 starsAmazon United States average 4.42 stars

Average reviews

1,684per listing

Listings tracked

21

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

18 months