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Mineral Sunscreen Spray

Pass

Mineral Sunscreen Spray scores 75 out of 100, a Pass. Shoppers spend an estimated $3.8M a year here, search demand grew +183.8% this quarter, and an estimated 0.2% of orders come back.

Filters Trending
Flapen Score
75
75 / 100
Top 1% of 10,978 Beauty & Personal Care niches · +27 vs the category median of 48
Market size
$3.8M/yr1.8M searches / yr
90-day growth
+183.8%search demand this quarter
Competition
36%top-5 click share · 13 brands · 738 sellers

Flapen Score

Mineral Sunscreen Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Mineral Sunscreen Spray is stronger. Inside it, weaker.

75Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mineral Sunscreen Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Mineral Sunscreen Spray 1.8M times last year and spent an estimated $3.8M. The top 5 brands take 89% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 75 out of 100, a Pass.

01 · Demand

An estimated 13.1% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +183.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+183.8%
Conversion, latest week
13.1%
Market size, estimated
$3.8Ma year
Peak month
July19.4× the quietest month
Top search term
banana boat sunscreen380K searches a year

02 · Price

A sale here is worth $15.85.

Listings sell for $15.85 on average, from $5.72 to $39.05. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 4,000 to 5,000 of them. At $15.85 that is $63K to $79K a year per listing.

Average price
$15.85inside the $15 to $100 sweet spot
Price range
$5.72–$39.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250K–300K
Units per listing a year
4,000–5,000
Revenue per listing a year
$63K–$79K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #78 within Sunscreens & Tanning Products. It carries 6,243 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#78in Sunscreens & Tanning Products
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
6,243per listing
Listings tracked
51

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
53 months

Products

Top Mineral Sunscreen Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

738

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

36%

Top 20: 76%

Open market

8%

  • Brand 127%
  • Brand 223%
  • Brand 322%
  • Brand 411%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (7 brands, 8%)

Demand

Mineral Sunscreen Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 19.4×

Search terms

Top Mineral Sunscreen Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • banana boat sunscreen380K/yr
  • mineral sunscreen spray262K/yr
  • neutrogena sunscreen spray183K/yr
  • spray sunscreen spf 50138K/yr
  • blue lizard sunscreen spray107K/yr
  • banana boat84K/yr
  • mineral spray sunscreen55K/yr
  • reef safe sunscreen spray91K/yr
  • coppertone pure and simple38K/yr
  • spf 50 sunscreen spray43K/yr

Reviews and returns

What reviews say buyers love and hate about Mineral Sunscreen Spray

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Smell”
11%of negative reviews mention “Allergies”
0.2%of orders come back
“Allergic Reaction”
A buyer, on “Allergies”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Mineral Sunscreen Spray questions

Answered from the same tracked data.