Bio Oil Lotion
Bio Oil Lotion shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 1% of 10,978 Beauty & Personal Care niches · +27 vs the category median of 48
Is Bio Oil Lotion profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bio Oil Lotion is a $654K/yr Amazon United States market (778K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Jun–Jul–Dec. Verdict: Worth a look — 75/100.
Bio Oil Lotion: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +95.9% over the last 90 days and 4.0% of searches end in a purchase.
$654K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.7★ — the gap to enter on.
0/100
page quality · 31 products
Top Bio Oil Lotion products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Boaccy Beeswax Body Serum Waterless Body Oil Moisturizer with Avocado Oil Castor Oil & Shea Butter Lightweight Wet Skin Formula for Soft Radiant-Looking Skin Sweet Vanilla 8 fl oz (1)
- Price
- $28.59
- Rating
- 3.9/5
- Reviews
- 35
- Age
- 2mo ago
Naturium The Glow Getter Body Oil Multi-Oil for Intense Nourishment Hydrating & Moisturizing Formula Vegan & Cruelty-Free 3.4 oz
- Price
- $23.55
- Rating
- 4.5/5
- Reviews
- 771
- Age
- 1y ago
Beauty From Bees Body Serum Beeswax Body Serum Waterless Body Oil Moisturizer Lightweight Wet Skin Formula for Soft Radiant-Looking Skin. (1pcs/250ML)
- Price
- $21.04
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 1mo ago
Beauty From Bees Body Serum Beeswax Body Serum Waterless Body Oil Moisturizer Lightweight Wet Skin Formula for Soft Radiant-Looking Skin. 100ML/1pcs
- Price
- $18.09
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago
Naturium Bio-Lipid Restoring Moisturizing Body Lotion with Shea Butter Fragrance Free 14 oz
- Price
- $14.59
- Rating
- 4.5/5
- Reviews
- 2,859
- Age
- 4y ago
Trending
90-day click momentum
JXBK Beeswax Body Serum Beauty Body Serum Moisturizer Natural Bees wax Moisturizer Body Oil for Women Deeply Hydrates Fast Absorbing Use Body Moisturizer (1PC)
- Price
- $24.74
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago
FungiClear Beeswax Body Serum Waterless Body Oil Moisturizer with Avocado Oil Castor Oil & Shea Butter for Soft Radiant-Looking Skin Lightweight Wet Skin Formula Sweet Vanilla 8 fl oz
- Price
- $23.65
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 3mo ago
TFITWL Beeswax Body Serum Waterless Body Oil Moisturizer with Castor Oil Avocado Oil Radiant-Looking Skin (Yellow)
- Price
- $20.31
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 1mo ago
Beeswax Body Serum Waterless Body Oil Moisturizer for Dry & Crepey Skin Lightweight Wet Skin Formula Fast Absorbing Vanilla
- Price
- $17.34
- Rating
- 2.8/5
- Reviews
- 26
- Age
- 2mo ago
HHWZOH Beeswax Body Serum Waterless Body Oil Moisturizer with Avocado Oil Castor Oil & Shea Butter Lightweight Wet Skin Formula for Dry & Crepey Skin Fast Absorbing Sweet Vanilla 8.45 fl oz
- Price
- $19.62
- Rating
- 3.5/5
- Reviews
- 5
- Age
- 2mo ago
Newest
by launch dateBeauty From Bees Body Serum Beeswax Body Serum Waterless Body Oil Moisturizer Lightweight Wet Skin Formula for Soft Radiant-Looking Skin. 100ML/1pcs
- Price
- $18.09
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago
Beauty From Bees Body Serum Beeswax Body Serum Waterless Body Oil Moisturizer Lightweight Wet Skin Formula for Soft Radiant-Looking Skin. (1pcs/250ML)
- Price
- $21.04
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 1mo ago
MUBSEOTH Beauty From Bees Body Serum Beeswax Body Serum Body Oil with Avocado Castor & Shea Lightweight Wet Skin Formula Sweet Vanilla Fast Absorbing for Dry & Crepey Skin Natural 100ML/1pcs
- Price
- $15.34
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 1mo ago
MUBSEOTH Beauty From Bees Body Serum Beeswax Body Serum Waterless Body Oil Moisturizer Lightweight Wet Skin Formula for Soft Radiant-Looking Skin. (1pcs/250ML)
- Price
- $19.28
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 1mo ago
tebazoew Beeswax Body Serum Natural Beeswax Moisturizer Body Oil Sweet Vanilla Scent Moisturizing with Avocado Oil Castor Oil Coconut Oil (8 fl oz)
- Price
- $22.64
- Rating
- 3.4/5
- Reviews
- 9
- Age
- 1mo ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
23 rising
Sellers
44
Top-5 brand share
64%
Top 20: 97%
Top-5 click share
46%
Top 20: 88%
Open market
32%
- Generic20%
- Naturium17%
- Boaccy17%
- MUBSEOTH5%
- OSEA5%
- NEEPY5%
Bio Oil Lotion demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Jun, Jul, Dec · busiest ÷ quietest = 3.6×
Top Bio Oil Lotion search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- beauty from bees body serum433K/yr
- beauty from bees145K/yr
- beauty from bees body serum moisturizer27K/yr
- naturium body oil45K/yr
- beauty from bees body serum for crepey skin19K/yr
- beauty by bees body serum12K/yr
- beauty from the bees9K/yr
- beauty from bees body lotion6K/yr
- beauty from bees serum7K/yr
- beauty by bees8K/yr
What reviews say buyers love and hate about Bio Oil Lotion
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Clean smell”
“Very Moisturizing”
“Goes on smooth”
“Helped my dry skin”
“awesome luxurious quality lotion ever”
What buyers complain about
54% of reviews“Weird smell”
“No moisture”
“Too expensive”
“It doesn't help with dry skin”
“Pump did not work”
Bio Oil Lotion return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
9%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bio Oil Lotion questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
