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50

zinc soap

Worth a look

Shows low returns (0.4%), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.

Market size 48Growth 39Conversion 95Competition 26Returns 98Price range 68Avg price 49Brand share 27Review moat 40Quality gap 35

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Incredible12.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.22–$34.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.91

avg listing price — sweet spot $15–$100

Market size

Okay$263K

$263K/yr · 183K searches

Review moat

Okay2,487.47

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+11.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

According to Flapen's Amazon United States niche tracking, zinc soap is a $263K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

zinc soap market data

Units sold / yr
25K–30K
avg 1,500–2,000/product
Revenue / yr
$298K–$357K
units × avg price
Conversion rate
12.1%
Avg BSR
#481
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
0.0%
Avg brand age
78 months
Avg seller age
155 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

23

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

7%

  • Dermaharmony46%
  • Noble Formula17%
  • Erbaid16%
  • 111MedCo5%
  • Vanicream4%
  • Katialis4%
  • Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.2% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top zinc soap search terms

  • zinc soap57K/yr
  • zinc pyrithione soap21K/yr
  • zinc bar soap16K/yr
  • pyrithione zinc soap17K/yr
  • zinc soap bar16K/yr
  • zinc bar12K/yr
  • dermaharmony zinc soap9K/yr
  • zinc therapy soap5K/yr
  • pyrithione zinc bar soap3K/yr
  • zinc soap bar for face6K/yr
All search terms

Top zinc soap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$26K20%$53K30%$79K40%$105K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about zinc soap

What buyers praise and complain about, mined from review topics.

What buyers love

Smell9%

“Clean Scent”

Cleansing9%

“Very clean”

Allergies8%

“Minimal irritation”

Lather8%

“It gives a gentle lather and rinses clean”

Suitability Combination Skin8%

“Works great for all sensitive skin”

Efficiency7%

“Works well is you're consistent”

Soft Feel6%

“my hair is soft”

Quality-Overall5%

“Excellent product”

Value For Money5%

“Definitely worth the price”

Advertised Vs Actual Product4%

“As advertised”

What buyers complain about

Smell14%

“The strong smell”

Allergies13%

“I had a rash”

Moist/Dry5%

“which is dry”

Functionality-Overall4%

“literally nothing worked long term”

Value For Money4%

“Kinda expensive”

Size-Overall4%

“The bars are really big”

Skin Health3%

“Didnt improve my skin at all”

Lather2%

“it doesnt lather super well”

Sensitivity-Overall1%

“I have super sensitive skin”

Suitability Dry Skin1%

“It does not leave my skin feeling dry”

Top return reasons

Functionality-Overall19%
Smell13%
Advertised Vs Actual Product11%
Moist/Dry6%
Size-Overall6%
Defective Material/Parts6%
Ingredients-Overall5%
Value For Money5%
Skin Health5%
Product Condition3%

Common questions

Is zinc soap profitable to sell on Amazon United States?
The niche generates $263K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +11.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the zinc soap niche?
9 brands and 23 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in zinc soap?
Top complaints mined from reviews: Smell, Allergies, Moist/Dry. The return rate is 0.4%.
When does demand for zinc soap peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the zinc soap niche?
Listings span $6.22–$34.05; the average listing price is $11.91 (sweet spot $15–$100). The average incumbent carries 2,487 reviews — the moat a new listing must climb.