Zinc Oxide Lip Balm
MaybeAn estimated 0.4% of orders come back. But shoppers spend an estimated $144K a year here, so Zinc Oxide Lip Balm is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 4862
- Market size
- $144K/yr109K searches / yr
- 90-day growth
- +99.4%search demand this quarter
- Competition
- 61%top-5 click share · 19 brands · 606 sellers
Flapen Score
Zinc Oxide Lip Balm against its category
The dotted line is the Beauty & Personal Care average. Past it, Zinc Oxide Lip Balm is stronger. Inside it, weaker.
Market
The Zinc Oxide Lip Balm market on Amazon at a glance
Shoppers on Amazon United States searched for Zinc Oxide Lip Balm 109K times last year and spent an estimated $144K. The top 5 brands take 68% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 11.5% of those searches ended in a purchase.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +99.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- +99.4%
- Conversion, latest week
- 11.5%
- Market size, estimated
- $144Ka year
- Peak month
- July3.7× the quietest month
- Top search term
- mineral lip sunscreen11K searches a year
02 · Price
A sale here is worth $11.52.
Listings sell for $11.52 on average, from $3.60 to $25.89. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.52 that is $3K to $6K a year per listing.
- Average price
- $11.52under the $15 to $100 sweet spot
- Price range
- $3.60–$25.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #221 within Sunscreens & Tanning Products. It carries 3,434 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #221in Sunscreens & Tanning Products
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 3,434per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Zinc Oxide Lip Balm products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BLUE LIZARD Mineral SPF 15 Lip Balm 3-Pack: Broad Spectrum Sun Protection Natural Coconut Flavor 8 Natural Oils Infused with Australian Kakadu Plum Rich in Vitamin C Vegan Each Tube 0.13 oz.
- Price
- $8.44
- Rating
- 4.7/5
- Reviews
- 841
- Age
- 2y ago

Sun Bum SPF 30 Mineral Sunscreen Lip Balm - Hawaii Act 104 Compliant (Without Octinoxate & Oxybenzone) - Zinc-Based Broad Spectrum UVA/UVB Lip Protection - 0.15 oz Stick
- Price
- $3.60
- Rating
- 4.4/5
- Reviews
- 6,927
- Age
- 9y ago

Badger Mineral Sunscreen Lip Balm SPF 15 Reef Safe Zinc Oxide Unscented Travel Size SPF Lip Balm Sunscreen Stick .15 oz 4-Pack
- Price
- $17.34
- Rating
- 4.5/5
- Reviews
- 477
- Age
- 6y ago

Z Blok Lip Balm & SPF 30 Sunscreen
- Price
- $12.94
- Rating
- 4.6/5
- Reviews
- 564
- Age
- 9y ago

Sun Zapper Zinc Oxide Sunscreen Stick SPF 50+ Light Skin Tone Mineral Sunscreen for Face and Body Water Resistant Sunblock for Sensitive Skin Travel Size 12g (0.42 oz) Australian Made
- Price
- $11.54
- Rating
- 4.5/5
- Reviews
- 2,146
- Age
- 10y ago
Trending
estimated 90-day click momentum
OKeeffes Lip Repair SPF 35 Lip Balm - Stick (3 Pack) - Sun-Safe Moisturizer for Extremely Cracked Dry Lips
- Price
- $15.37
- Rating
- 4.7/5
- Reviews
- 6,444
- Age
- 8y ago

ATTITUDE Plastic-free Lip Balm with Sun Protection SPF 15 EWG Verified Plant- and Mineral-Based Ingredients Vegan and Cruelty-free Coconut 0.3 Oz
- Price
- $7.64
- Rating
- 4.2/5
- Reviews
- 700
- Age
- 3y ago

COOLA Organic Liplux Lip Balm and Sunscreen with SPF 30 Dermatologist Tested Lip Care for Daily Protection Vegan and Gluten Free 0.15 Oz
- Price
- $11.90
- Rating
- 4.2/5
- Reviews
- 1,942
- Age
- 5y ago

Panama Jack Sunscreen Lip Balm - SPF 45 Broad Spectrum UVA-UVB Sunscreen Protection Prevents & Soothes Dry Chapped Lips
- Price
- $8.95
- Rating
- 4.7/5
- Reviews
- 2,008
- Age
- 2y ago

COVERGIRL Clean Fresh Tinted Lip Balm SPF 15-20 - Orange You A Cutie with Mineral Sunscreen Moisturizing Vegan Formula 0.14oz
- Price
- $5.73
- Rating
- 4.4/5
- Reviews
- 11,549
- Age
- 1y ago
Newest
by launch date
Kopari Lip Love Moisture Balm in Pink Strawberry SPF 30-100% Mineral Zinc Oxide Lip Sunscreen Ceramide Hydrating Tinted Lip Balm Clean Vegan & Reef-Friendly 0.35 oz
- Price
- $20.47
- Rating
- 4.3/5
- Reviews
- 106
- Age
- 1y ago

COVERGIRL Clean Fresh Tinted Lip Balm SPF 15-20 - Orange You A Cutie with Mineral Sunscreen Moisturizing Vegan Formula 0.14oz
- Price
- $5.73
- Rating
- 4.4/5
- Reviews
- 11,549
- Age
- 1y ago

Panama Jack Sunscreen Lip Balm - SPF 45 Broad Spectrum UVA-UVB Sunscreen Protection Prevents & Soothes Dry Chapped Lips
- Price
- $8.95
- Rating
- 4.7/5
- Reviews
- 2,008
- Age
- 2y ago

BLUE LIZARD Mineral SPF 15 Lip Balm 3-Pack: Broad Spectrum Sun Protection Natural Coconut Flavor 8 Natural Oils Infused with Australian Kakadu Plum Rich in Vitamin C Vegan Each Tube 0.13 oz.
- Price
- $8.44
- Rating
- 4.7/5
- Reviews
- 841
- Age
- 2y ago

Seaweed Bath Co. Hydrating Clear Mineral Lip Shine - SPF 20 Sunscreen Zinc Oxide Lip Balm - Nourishing Care to Hydrate & Protect Dry Chapped Lips - Natural Pineapple Coconut Flavor- 0.28 oz
- Price
- $10.30
- Rating
- 4.3/5
- Reviews
- 235
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
606
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 96%
Open market
28%
- BLUE LIZARD23%
- Sun Bum17%
- Badger15%
- Z Blok9%
- Sun Zapper4%
- EltaMD4%
Demand
Zinc Oxide Lip Balm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.7×
Search terms
Top Zinc Oxide Lip Balm search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mineral lip sunscreen11K/yr
- mineral spf lip balm11K/yr
- mineral sunscreen lip balm10K/yr
- zinc lip sunscreen10K/yr
- badger lip balm spf8K/yr
- zinc oxide lip balm10K/yr
- blue lizard lip balm7K/yr
- zinc lip balm9K/yr
- blue lizard lip balm spf 504K/yr
- zinc oxide for lips6K/yr
Reviews and returns
What reviews say buyers love and hate about Zinc Oxide Lip Balm
We read the reviews and the return reasons for every product selling here.
“A little to dry for my liking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zinc Oxide Lip Balm questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









