Ziip Halo
FailBuyers convert on only 0.5% of searches, so Ziip Halo is a Fail.
- Flapen Score
- 39 / 100Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 4839
- Market size
- $82K/yr102K searches / yr
- 90-day growth
- +1.6%search demand this quarter
- Competition
- 50%top-5 click share · 15 brands · 37 sellers
Flapen Score
Ziip Halo against its category
The dotted line is the Beauty & Personal Care average. Past it, Ziip Halo is stronger. Inside it, weaker.
Market
The Ziip Halo market on Amazon at a glance
Shoppers on Amazon United States searched for Ziip Halo 102K times last year and spent an estimated $82K. The top 5 brands take 75% of clicks. Demand peaks in Jul–Nov. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- +1.6%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $82Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- ziip halo microcurrent facial device30K searches a year
02 · Price
A sale here is worth $152.54.
Listings sell for $152.54 on average, from $11.64 to $517.09. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $152.54 that is $0 to $15K a year per listing.
- Average price
- $152.54above the $15 to $100 sweet spot
- Price range
- $11.64–$517.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 5.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #267 within Skin Care Tools. It carries 844 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #267in Skin Care Tools
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 844per listing
- Listings tracked
- 26
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Ziip Halo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
37
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
20%
- Brand 125%
- Brand 220%
- Brand 314%
- Brand 49%
- Brand 58%
- Brand 65%
Demand
Ziip Halo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Ziip Halo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ziip halo microcurrent facial device30K/yr
- ziip halo45K/yr
- ziip15K/yr
- zip halo microcurrent facial device8K/yr
- ziip beauty854/yr
- ziip microcurrent facial device1K/yr
- ziip device442/yr
- zip halo facial device382/yr
Reviews and returns
What reviews say buyers love and hate about Ziip Halo
We read the reviews and the return reasons for every product selling here.
“Died after 3 months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ziip Halo questions
Answered from the same tracked data.









