Zest Body Wash
Zest Body Wash clears our launch bar: a $4.3M/yr market growing +11.6% this quarter with returns at 0.3%.
Flapen Score
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Is Zest Body Wash profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Zest Body Wash is a $4.3M/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Launch it — 56/100.
Zest Body Wash: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +11.6% over the last 90 days and 13.8% of searches end in a purchase.
$4.3M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 30 products
Top Zest Body Wash products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Dove Damage Therapy Shampoo Daily Moisture for Dry Hair with Bio-Protein Care Technology and Hyaluronic Serum 28 Fl Oz
- Price
- $8.19
- Rating
- 4.7/5
- Reviews
- 6,409
- Age
- 1y ago
Dove Shampoo Intensive Repair for Damaged Hair with Bio-Protein Care Technology and Amino Serum 28 Fl Oz
- Price
- $8.14
- Rating
- 4.8/5
- Reviews
- 6,137
- Age
- 1y ago
Ivory Body Wash Designed for the Whole Family Gentle Formula Free of Dyes Heavy Perfumes Parabens Phthalates & Silicones for Sensitive Skin Designed for Skins pH Original Scent 35 oz
- Price
- $6.41
- Rating
- 4.8/5
- Reviews
- 19,457
- Age
- 3y ago
Dove Shampoo Coconut & Hydration for Dry Hair with Bio-Protein Care Technology and Coconut Oil 28 Fl Oz
- Price
- $8.16
- Rating
- 4.7/5
- Reviews
- 2,055
- Age
- 1y ago
Ivory Body Wash Deeply Moisturizing 24hr Nourishing Hydration Soothes Itchy Dry Skin Made with Shea Butter Blend Free of Dyes Heavy Perfumes Parabens & Phthalates Vanilla Scent 27 oz
- Price
- $6.90
- Rating
- 4.7/5
- Reviews
- 981
- Age
- 5mo ago
Trending
90-day click momentum
DOVE MEN + CARE Shampoo 1 count Fresh + Clean for Hair Refreshing & Strengthening with Menthol 28 fl oz
- Price
- $8.97
- Rating
- 4.7/5
- Reviews
- 364
- Age
- 7mo ago
Ivory Body Wash Deeply Moisturizing 24hr Nourishing Hydration Soothes Itchy Dry Skin Made with Shea Butter Blend Free of Dyes Heavy Perfumes Parabens & Phthalates Vanilla Scent 27 oz
- Price
- $6.90
- Rating
- 4.7/5
- Reviews
- 981
- Age
- 5mo ago
Dove Derma Scalp Dandruff & Itch Relief Shampoo 1 ct with Pyrithione Zinc Niacinamide and Coconut Essence for Flaky Itchy Scalp Relief 16 Fl oz
- Price
- $9.08
- Rating
- 4.6/5
- Reviews
- 388
- Age
- 7mo ago
Ivory Body Wash Deeply Moisturizing 24hr Nourishing Hydration Soothes Itchy Dry Skin Made with Shea Butter Blend Free of Dyes Heavy Perfumes Parabens & Phthalates Oatmilk Scent 27 oz
- Price
- $6.95
- Rating
- 4.7/5
- Reviews
- 981
- Age
- 5mo ago
Dove Conditioner Daily Moisture for Dry Hair with Bio-Protein Care Technology and Hyaluronic Serum 28 Fl Oz
- Price
- $8.27
- Rating
- 4.6/5
- Reviews
- 2,355
- Age
- 1y ago
Newest
by launch dateIvory Body Wash Deeply Moisturizing 24hr Nourishing Hydration Soothes Itchy Dry Skin Made with Shea Butter Blend Free of Dyes Heavy Perfumes Parabens & Phthalates Oatmilk Scent 27 oz
- Price
- $6.95
- Rating
- 4.7/5
- Reviews
- 981
- Age
- 5mo ago
Ivory Body Wash Deeply Moisturizing 24hr Nourishing Hydration Soothes Itchy Dry Skin Made with Shea Butter Blend Free of Dyes Heavy Perfumes Parabens & Phthalates Vanilla Scent 27 oz
- Price
- $6.90
- Rating
- 4.7/5
- Reviews
- 981
- Age
- 5mo ago
Dove Derma Scalp Dandruff & Itch Relief Shampoo 1 ct with Pyrithione Zinc Niacinamide and Coconut Essence for Flaky Itchy Scalp Relief 16 Fl oz
- Price
- $9.08
- Rating
- 4.6/5
- Reviews
- 388
- Age
- 7mo ago
DOVE MEN + CARE Shampoo 1 count Fresh + Clean for Hair Refreshing & Strengthening with Menthol 28 fl oz
- Price
- $8.97
- Rating
- 4.7/5
- Reviews
- 364
- Age
- 7mo ago
Dove Derma Scalp Density Boost Shampoo 1 ct With Glycerin Sulfates And Zinc + Peptides For Hair Loss And Breakage 16 oz
- Price
- $9.14
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 rising
Sellers
67
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 90%
Open market
0%
- Dove68%
- Ivory18%
- IVORY12%
- DOVE MEN + CARE1%
- Pantene1%
- Open — no brand owns it (0%)
Zest Body Wash demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul · busiest ÷ quietest = 8.2×
Top Zest Body Wash search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- dove shampoo898K/yr
- dove shampoo and conditioner set670K/yr
- ivory body wash515K/yr
- dove shampoo and conditioner177K/yr
- shampoo dove104K/yr
- shampoo and conditioner set dove57K/yr
- dove daily moisture shampoo45K/yr
- body wash ivory25K/yr
- shampoo and conditioner dove25K/yr
- ivory body wash with pump26K/yr
What reviews say buyers love and hate about Zest Body Wash
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“light fragrance”
“keeps my hair soft”
“Great value”
“The quality feels consistent”
“It provides a nice moisturizing feel”
What buyers complain about
50% of reviews“Strong smell”
“Irritating”
“it was a bit dry”
“the false advertising”
“Defective pump”
Zest Body Wash return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
23%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Zest Body Wash questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
