Zero Shampoo and Conditioner

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $263K a year.

Searches, last 12 months

119K

Growth, 90 days vs prior 90

+13.3%

Conversion, latest week

5.5%

Market size, estimated

$263Ka year

Peak month

August1.9× the quietest month

Top search term

zero shampoo and conditioner58K searches a year

Listings sell for $39.80 on average, from $27.35 to $76.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $39.80 that is $20K to $30K a year per listing.

Average price

$39.80inside the $15 to $100 sweet spot

Price range

$27.35–$76.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$20K–$30K

Returns

1.4%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,814 within Conditioners. It carries 297 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

91%

Out of stock, average day

4.7%

Average rank

#1,814in Conditioners

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

297per listing

Listings tracked

11

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months