Zero Frizz Hair Serum

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved +22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $382K a year.

Searches, last 12 months

164K

Growth, 90 days vs prior 90

+22.5%

Conversion, latest week

12.7%

Market size, estimated

$382Ka year

Peak month

April5.2× the quietest month

Top search term

frizz ease serum71K searches a year

Listings sell for $18.35 on average, from $6.81 to $55.00. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $18.35 that is $18K to $23K a year per listing.

Average price

$18.35inside the $15 to $100 sweet spot

Price range

$6.81–$55.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$18K–$23K

Returns

0.3%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #162 within Serums. It carries 7,579 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

80%

Out of stock, average day

6.6%

Average rank

#162in Serums

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

7,579per listing

Listings tracked

10

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

74 months