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Yy Lash Extensions

Fail

The top 5 brands take 97% of clicks, so Yy Lash Extensions is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$72K/yr150K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
42%top-5 click share · 7 brands · 9 sellers

Flapen Score

Yy Lash Extensions against its category

The dotted line is the Beauty & Personal Care average. Past it, Yy Lash Extensions is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yy Lash Extensions market on Amazon at a glance

Shoppers on Amazon United States searched for Yy Lash Extensions 150K times last year and spent an estimated $72K. The top 5 brands take 97% of clicks. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
150K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
3.3%
Market size, estimated
$72Ka year
Peak month
December2.0× the quietest month
Top search term
nagaraku lash extensions55K searches a year

02 · Price

A sale here is worth $14.68.

Listings sell for $14.68 on average, from $5.96 to $35.74. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.68 that is $0 to $1K a year per listing.

Average price
$14.68under the $15 to $100 sweet spot
Price range
$5.96–$35.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

49% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #512 within Makeup Brushes & Tools. It carries 1,291 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
49%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#512in Makeup Brushes & Tools
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
1,291per listing
Listings tracked
47

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Yy Lash Extensions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

9

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

42%

Top 20: 79%

Open market

1%

  • Brand 167%
  • Brand 216%
  • Brand 310%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (1 brand, 1%)

Demand

Yy Lash Extensions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Search terms

Top Yy Lash Extensions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nagaraku lash extensions55K/yr
  • yy lash extensions26K/yr
  • nagaraku18K/yr
  • pestaas nagaraku18K/yr
  • yy lashes13K/yr
  • y lashes5K/yr
  • y lashes extensions8K/yr
  • nagaraku lashes4K/yr
  • pestaas pelo a pelo nagaraku4K/yr

Reviews and returns

What reviews say buyers love and hate about Yy Lash Extensions

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Add-Ons/Attachments”
0.4%of orders come back
“Bad Attachment”
A buyer, on “Add-Ons/Attachments”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Yy Lash Extensions questions

Answered from the same tracked data.