How competitive is the Ysl Candy Glaze Lip Gloss Stick niche on Amazon United States?

5 brands and 95 sellers compete in Ysl Candy Glaze Lip Gloss Stick on Amazon United States. The top 5 Ysl Candy Glaze Lip Gloss Stick products take 55% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Ysl Candy Glaze Lip Gloss Stick?

Ysl Candy Glaze Lip Gloss Stick buyers on Amazon United States complain most about Color, Moist/Dry, Durability, the themes mined from the niche's reviews. Its return rate is 1.9%.

What does it cost to enter the Ysl Candy Glaze Lip Gloss Stick niche?

Ysl Candy Glaze Lip Gloss Stick sells for $18.93 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $5.47–$44.92. The average incumbent carries 8,069 reviews — the moat a new listing must climb.

Ysl Candy Glaze Lip Gloss Stick

brand-locked demand (top 5 brands take 100% of clicks) — Ysl Candy Glaze Lip Gloss Stick doesn't clear our bar today.

Flapen Score

Skip it

Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48

This niche Category average · 10,978 niches

Is Ysl Candy Glaze Lip Gloss Stick profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Ysl Candy Glaze Lip Gloss Stick is a $257K/yr Amazon United States market (331K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.

Ysl Candy Glaze Lip Gloss Stick: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +2.7% over the last 90 days and 4.1% of searches end in a purchase.

$257K

revenue / yr

Units sold / yr15K

Search volume / yr+2.7%331K

Conversion rate4.1%

Avg price$18.93

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 95

Top-5 product click share55%

Open market0%

Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 23 products

Top Ysl Candy Glaze Lip Gloss Stick products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

LAURA GELLER NEW YORK Jelly Balm Tinted Lip Balm In the Buff Hydrating Lip Color with Shine Finish Squalane & Vitamin E Buildable Sheer to Medium Coverage Vegan & Cruelty-Free

Price: $17.86
Rating: 4.3/5
Reviews: 2,399
Age: 6y ago

LAURA GELLER NEW YORK Jelly Balm Tinted Lip Balm A Latte Love Hydrating Lip Color with Shine Finish Squalane & Vitamin E Buildable Sheer to Medium Coverage Vegan & Cruelty-Free

Price: $15.12
Rating: 4.3/5
Reviews: 934
Age: 3y ago

LAURA GELLER NEW YORK Italian Marble Sheer Lipstick - Berry Vanilla - Hydrating & Lightweight - Vitamin E & Caster Seed Oil - Cream Finish

Price: $16.38
Rating: 4.3/5
Reviews: 9,414
Age: 5y ago

NYX PROFESSIONAL MAKEUP Butter Gloss Non-Sticky Lip Gloss - Tiramisu (Brown)

Price: $5.47
Rating: 4.5/5
Reviews: 125,229
Age: 13y ago

Orgasm Afterglow Lip Balm Limited Edition

Price: $28.48
Rating: 4.3/5
Reviews: 118
Age: 7y ago

Newest

by launch date

LAURA GELLER NEW YORK Color Luster Lip Gloss - Rhubarb Crumble | Non-Sticky Lip Gloss Treatment with Sheer High-Shine Color

Price: $16.15
Rating: 4.4/5
Reviews: 627
Age: 9mo ago

REVLON Super Lustrous Glass Shine Balm Sheer Glossy Tinted Lip Balm Hydrating Formula with Hyaluronic Acid Aloe & Rose Quartz 004 Nude Illuminator 0.11 oz

Price: $8.29
Rating: 4.5/5
Reviews: 6,487
Age: 1y ago

Yves Saint Laurent Candy Glaze Lip Gloss Stick 15 Showcasing Nude

Price: $44.92
Rating: 4.1/5
Reviews: 19
Age: 1y ago

LAURA GELLER NEW YORK Kajal Longwear Matte Lip Color | Transfer Proof Nourishing Formula with Built In Sharpener| Mulberry

Price: $23.14
Rating: 4.4/5
Reviews: 428
Age: 2y ago

LAURA GELLER NEW YORK Modern Classic Lipstick - Real Rosy - Ultra-Rich Color - Luxurious and Lightweight - Cream Finish

Price: $18.70
Rating: 4.4/5
Reviews: 2,250
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

LAURA GELLER NEW YORK78%
NARS10%
NYX PROFESSIONAL MAKEUP5%
Yves Saint Laurent5%
REVLON1%

Ysl Candy Glaze Lip Gloss Stick demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume331KCVR4.1%Products23Brands5Top 5 Brands100%OOS Rate6.1%Rating4.4★Reviews8,069Avg BSR#330

Peak months: Dec · busiest ÷ quietest = 1.9×

Top Ysl Candy Glaze Lip Gloss Stick search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

laura geller lipstick126K/yr +0.1%3.2% conv.
laura geller lipstick for older women41K/yr -0.1%4.0% conv.
ysl lip gloss35K/yr -6.5%0.1% conv.
laura geller lip21K/yr +9.8%2.0% conv.
nars afterglow lip balm15K/yr +2.5%1.4% conv.
laura geller lip balm21K/yr -5.7%3.1% conv.
laura geller jelly balm16K/yr +50.3%3.9% conv.
nars lip balm14K/yr +1.9%1.7% conv.
laura geller jelly balm hydrating lip color13K/yr +15.6%3.9% conv.
ysl candy glaze lip gloss stick10K/yr +18.2%0.5% conv.

What reviews say buyers love and hate about Ysl Candy Glaze Lip Gloss Stick

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews

Color37%

“Color is as described”

Moist/Dry13%

“This seems to be nicely moisturizing”

Soft Feel11%

“Soft and creamy”

Quality-Overall7%

“Exceptional product and completely delivered what I expected”

Durability3%

“Feels amazing on and lasts”

What buyers complain about

71% of reviews

Color33%

“Color is darker”

Moist/Dry10%

“Too dry”

Durability8%

“Does not last”

Value For Money7%

“OVERPRICED”

Size-Overall3%

“.and thus is a big but”

Ysl Candy Glaze Lip Gloss Stick return rate & reasons

Why buyers send it back, as a share of all return requests.

1.9%

Return rate

82%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color

63%

2Advertised Vs Actual Product

12%

3Moist/Dry

4Texture/Consistency-Overall

5Smell

Common Ysl Candy Glaze Lip Gloss Stick questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ysl Candy Glaze Lip Gloss Stick 47/100 on Amazon United States — Skip it. The niche generates $257K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +2.7% over the last 90 days.