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Yse Beauty

brand-locked demand (top 5 brands take 95% of clicks) — Yse Beauty doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48

Market size 20Growth 59Conversion 31Competition 20Returns 93Price range 92Avg price 95Brand share 13Review moat 55Quality gap 22
This niche Category average · 10,978 niches

Is Yse Beauty profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Yse Beauty is a $80K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 43/100.

Yse Beauty: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +35.2% over the last 90 days and 2.5% of searches end in a purchase.

$80K

revenue / yr

Units sold / yr2K
Search volume / yr+35.2%92K
Conversion rate2.5%
Avg price$35.32

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 33
Top-5 product click share77%
Open market5%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement85%
New entrants (1y)6· 1 succeeded
Avg rating4.7★
Avg reviews1,287

Top Yse Beauty products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

$0$8K$16K$24K$32K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

7 rising

Sellers

33

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

3%

  • Saie63%
  • Generic16%
  • KISSMODA8%
  • joy pretty4%
  • Nécessaire3%
  • e.l.f.3%
  • Open — no brand owns it (1 brand, 3%)

Top Yse Beauty search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • yse beauty50K/yr
  • saie bronzing drops27K/yr
  • yse8K/yr
  • saie bronzer drops5K/yr
  • saie sun glow2K/yr
  • seai2K/yr

What reviews say buyers love and hate about Yse Beauty

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Moist/Dry19%

Super hydrating

Brightness/Shine/Glow16%

gives a glow

Suitability Combination Skin9%

I really enjoy this for my skin

Quality-Overall8%

Excellent product

Soft Feel7%

leaves skin soft

What buyers complain about

52% of reviews
Value For Money12%

But is a bit pricey

Smell8%

Smells Awful

Adhesion/Stickiness5%

It comes off sticky but its not

Allergies5%

Unfortunately Im allergic to it as I am with many facial products

Moist/Dry5%

I find this product to be drying, not moisturizing

Yse Beauty return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

50%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color
22%
2Advertised Vs Actual Product
9%
3Functionality-Overall
7%
4Brightness/Shine/Glow
6%
5Moist/Dry
6%

Common Yse Beauty questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yse Beauty 43/100 on Amazon United States — Skip it. The niche generates $80K/yr across 13 tracked products. 1 of 6 products launched in the last 360 days are still selling. Search demand moved +35.2% over the last 90 days.
Yse Beauty buyers on Amazon United States complain most about Value For Money, Smell, Adhesion/Stickiness, the themes mined from the niche's reviews. Its return rate is 1.1%.