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Yodora

Fail

The top 5 brands take 100% of clicks, so Yodora is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$99K/yr87K searches / yr
90-day growth
+33.3%search demand this quarter
Competition
91%top-5 click share · 3 brands · 8 sellers

Flapen Score

Yodora against its category

The dotted line is the Beauty & Personal Care average. Past it, Yodora is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yodora market on Amazon at a glance

Shoppers on Amazon United States searched for Yodora 87K times last year and spent an estimated $99K. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+33.3%
Conversion, latest week
6.3%
Market size, estimated
$99Ka year
Peak month
December2.4× the quietest month
Top search term
yodora31K searches a year

02 · Price

A sale here is worth $18.07.

Listings sell for $18.07 on average, from $8.31 to $34.20. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $18.07 that is $9K to $14K a year per listing.

Average price
$18.07inside the $15 to $100 sweet spot
Price range
$8.31–$34.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$9K–$14K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #788 within Deodorants & Antiperspirants. It carries 302 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
86%
Out of stock, average day
8.5%
Average rank
#788in Deodorants & Antiperspirants
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
302per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Yodora products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 211%
  • Brand 33%

Demand

Yodora search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Yodora search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yodora31K/yr
  • yodora crema colombiana36K/yr
  • yodora crema6K/yr
  • crema yodora4K/yr
  • crema yodora original colombiana5K/yr
  • yodora deodorant cream4K/yr

Reviews and returns

What reviews say buyers love and hate about Yodora

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Smell”
33%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Small”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Yodora questions

Answered from the same tracked data.