Yellow Gel Nail Polish

Shoppers searched for this 477K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +79.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $320K a year.

Searches, last 12 months

477K

Growth, 90 days vs prior 90

+79.1%

Conversion, latest week

7.3%

Market size, estimated

$320Ka year

Peak month

May12.1× the quietest month

Top search term

yellow gel nail polish148K searches a year

Listings sell for $9.18 on average, from $4.53 to $26.44. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $9.18 that is $5K to $7K a year per listing.

Average price

$9.18under the $15 to $100 sweet spot

Price range

$4.53–$26.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

1.0%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #82 within Gel Polish. It carries 7,741 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

7.4%

Average rank

#82in Gel Polish

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

7,741per listing

Listings tracked

44

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months