Yanquina Waterproof Eyeliner

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +342.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

31K

Growth, 90 days vs prior 90

+342.4%

Conversion, latest week

6.2%

Market size, estimated

$21Ka year

Top search term

yanquina waterproof eyeliner13K searches a year

Listings sell for $11.26 on average, from $7.54 to $15.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $11.26 that is $1K to $3K a year per listing.

Average price

$11.26under the $15 to $100 sweet spot

Price range

$7.54–$15.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #663 within Eyes. It carries 31 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

42%

Out of stock, average day

10.3%

Average rank

#663in Eyes

Average rating

3.98 starsAmazon United States average 4.42 stars

Average reviews

31per listing

Listings tracked

12

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months