Wrap Lotion for Black Women Hair
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 99% of clicks, so Wrap Lotion for Black Women Hair is a Maybe.
- Flapen Score
- 52 / 100Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 4852
- Market size
- $2.2M/yr1.8M searches / yr
- 90-day growth
- -4.4%search demand this quarter
- Competition
- 69%top-5 click share · 6 brands · 791 sellers
Flapen Score
Wrap Lotion for Black Women Hair against its category
The dotted line is the Beauty & Personal Care average. Past it, Wrap Lotion for Black Women Hair is stronger. Inside it, weaker.
Market
The Wrap Lotion for Black Women Hair market on Amazon at a glance
Shoppers on Amazon United States searched for Wrap Lotion for Black Women Hair 1.8M times last year and spent an estimated $2.2M. The top 5 brands take 99% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.
- Searches, last 12 months
- 1.8M
- Growth, 90 days vs prior 90
- -4.4%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $2.2Ma year
- Top search term
- treluxe curly hair products for women427K searches a year
02 · Price
A sale here is worth $16.44.
Listings sell for $16.44 on average, from $4.21 to $28.10. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $16.44 that is $66K to $82K a year per listing.
- Average price
- $16.44inside the $15 to $100 sweet spot
- Price range
- $4.21–$28.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $66K–$82K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #392 within Creams & Lotions. It carries 9,579 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #392in Creams & Lotions
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 9,579per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Wrap Lotion for Black Women Hair products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
791
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Brand 148%
- Brand 227%
- Brand 321%
- Brand 42%
- Brand 51%
- Brand 61%
Demand
Wrap Lotion for Black Women Hair search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 3.9× · 11 of 12 months tracked
Search terms
Top Wrap Lotion for Black Women Hair search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- treluxe curly hair products for women427K/yr
- treluxe201K/yr
- treluxe curly hair products206K/yr
- lotta body foaming mousse163K/yr
- nairobi wrapp-it shine foaming lotion70K/yr
- nairobi mousse59K/yr
- tre luxe curly hair products93K/yr
- nairobi hair products81K/yr
- nairobi70K/yr
- lotta body hair products53K/yr
Reviews and returns
What reviews say buyers love and hate about Wrap Lotion for Black Women Hair
We read the reviews and the return reasons for every product selling here.
“This did not work for my hair”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wrap Lotion for Black Women Hair questions
Answered from the same tracked data.