Wood Cologne

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

34K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

4.9%

Market size, estimated

$55Ka year

Peak month

December1.8× the quietest month

Top search term

drakkar intense30K searches a year

Listings sell for $33.04 on average, from $13.61 to $43.09. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 500 to 750 of them. At $33.04 that is $17K to $25K a year per listing.

Average price

$33.04inside the $15 to $100 sweet spot

Price range

$13.61–$43.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

500–750

Revenue per listing a year

$17K–$25K

Returns

0.0%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #96 within Men's. It carries 10,995 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#96in Men's

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

10,995per listing

Listings tracked

5

The brands on the shelf have sold for 100 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

100 months