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Womens Razor Refills

Maybe

An estimated 0.3% of orders come back. But the products selling today already average 4.7★, so Womens Razor Refills is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$244K/yr110K searches / yr
90-day growth
+21.0%search demand this quarter
Competition
49%top-5 click share · 11 brands · 127 sellers

Flapen Score

Womens Razor Refills against its category

The dotted line is the Beauty & Personal Care average. Past it, Womens Razor Refills is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Womens Razor Refills market on Amazon at a glance

Shoppers on Amazon United States searched for Womens Razor Refills 110K times last year and spent an estimated $244K. The top 5 brands take 86% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $244K a year.

Searches, last 12 months
110K
Growth, 90 days vs prior 90
+21.0%
Conversion, latest week
11.7%
Market size, estimated
$244Ka year
Top search term
womens razor refills41K searches a year

02 · Price

A sale here is worth $18.99.

Listings sell for $18.99 on average, from $9.18 to $34.23. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $18.99 that is $5K to $9K a year per listing.

Average price
$18.99inside the $15 to $100 sweet spot
Price range
$9.18–$34.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

52% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Men's. It carries 11,746 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
97%
Out of stock, average day
0.0%
Average rank
#27in Men's
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
11,746per listing
Listings tracked
33

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Womens Razor Refills products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

$0$12K$24K$37K$49K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

127

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 88%

Open market

10%

  • Gillette Venus41%
  • Amazon Basics22%
  • INTUITION12%
  • Billie6%
  • Flamingo5%
  • Norelco4%
  • Open — no brand owns it (5 brands, 10%)

Search terms

Top Womens Razor Refills search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • womens razor refills41K/yr
  • razor head16K/yr
  • razor replacement heads14K/yr
  • women razor refills9K/yr
  • shaver heads7K/yr
  • razor head replacement7K/yr
  • replacement razor heads5K/yr
  • razer heads3K/yr
  • shaver refills3K/yr
  • replacement razor blade5K/yr

Reviews and returns

What reviews say buyers love and hate about Womens Razor Refills

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
18%of negative reviews mention “Quality-Overall”
0.3%of orders come back
“Bad quality control”
A buyer, on “Quality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Womens Razor Refills questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data