Wise Men Healing Balm

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

8.1%

Market size, estimated

$2.4Ma year

Peak month

June2.1× the quietest month

Top search term

frankincense balm for pain relief187K searches a year

Listings sell for $28.36 on average, from $9.19 to $77.25. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $28.36 that is $113K to $142K a year per listing.

Average price

$28.36inside the $15 to $100 sweet spot

Price range

$9.19–$77.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$113K–$142K

Returns

0.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #314 within Creams. It carries 1,568 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#314in Creams

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,568per listing

Listings tracked

17

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

54 months