wings perfume for women
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$32.70avg listing price — sweet spot $15–$100
Price range
Incredible$16.82–$65.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Market size
Okay$224K$224K/yr · 193K searches
Review moat
Okay3,240.22avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, wings perfume for women is a $224K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Dec. Verdict: Skip it — 44/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
wings perfume for women market data
- Units sold / yr
- 6K–8K
- avg 750–1,000/product
- Revenue / yr
- $196K–$262K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #547
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 22%
- Out of stock
- 32.5%
- Avg brand age
- 109 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
103
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Liz Claiborne78%
- GIORGIO BEVERLY HILLS6%
- WINGS6%
- GIORGIO ARMANI5%
- Giorgio4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.3% search growth over the last 90 days.Peak months: May, Jun, Dec · busiest ÷ quietest = 7.7×
Top wings perfume for women search terms
- liz claiborne perfume71K/yr
- wings perfume for women47K/yr
- wings perfume for women original18K/yr
- wings perfume21K/yr
- liz claiborne perfume for women22K/yr
- realities perfume by liz claiborne12K/yr
- wings eau de toilette3K/yr
Top wings perfume for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Giorgio Beverly Hills Womens Perfume Eau De Toilette EDT Spray 3 fl oz
Liz Claiborne$20.074.4★4,143 rev
Claiborne By Liz Claiborne For Women. Eau De Toilette Spray 1 Ounces
Liz Claiborne$36.854.2★644 rev
Wings By Giorgio Beverly Hills Eau De Toilette/ Cologne Spray 1 Oz Men
WINGS$46.294.1★16 rev
Liz Claiborne Womens Perfume Eau De Parfum Spray Mambo 3.4 Fl Oz
Liz Claiborne$16.824.6★3,409 rev
WINGS by Giorgio Beverly Hills Mini EDT .13 oz
GIORGIO ARMANI$26.303.8★95 rev
Newest
by launch date
Giorgio Beverly Hills Wings Eau de Toilette Spray 3.4 Fluid Ounce
GIORGIO BEVERLY HILLS$65.95738 rev
Wings By Giorgio Beverly Hills Eau De Toilette/ Cologne Spray 1 Oz Men
WINGS$46.2916 rev
WINGS by Giorgio Beverly Hills Mini EDT .13 oz
GIORGIO ARMANI$26.3095 rev
Giorgio Beverly Hills Womens Perfume Eau De Toilette EDT Spray 3 Fl Oz
Giorgio$23.1813,513 rev
Giorgio Beverly Hills Womens Perfume Eau De Toilette EDT Spray 3 fl oz
Liz Claiborne$20.074,143 rev
Trending
90-day click momentumWINGS by Giorgio Beverly Hills Mini EDT .13 oz
GIORGIO ARMANI$26.303.8★
Wings By Giorgio Beverly Hills Eau De Toilette/ Cologne Spray 1 Oz Men
WINGS$46.294.1★
Claiborne By Liz Claiborne For Women. Eau De Toilette Spray 1 Ounces
Liz Claiborne$36.854.2★
Giorgio Beverly Hills Wings for Women Eau De Toilette Spray 1.7-Ounce
GIORGIO BEVERLY HILLS$41.054.6★
Giorgio Beverly Hills Womens Perfume Eau De Toilette EDT Spray 3 Fl Oz
Giorgio$23.184.5★
What buyers say about wings perfume for women
What buyers praise and complain about, mined from review topics.What buyers love
“Smells clean”
“Price is reasonable”
“Great product”
“Was a very good gift”
“Lasts on me all day”
“Great size”
“find it very pleasant to wear”
“Easy to use”
“The bottle is very unique and pretty”
“Very clean girl”
What buyers complain about
“Doesnt smell like the original”
“you can get better than the same price”
“This DOES NOT SMELL ANYTHING LIKE THE ORIGINAL LIZ CLAIBORNE”
“does not last”
“is much darker than normal”
“Its small”
“This bottle smells strong alcohol”
“My bottle is leaking”
“Diluted”
“Smells very synthetic”
Common questions
- Is wings perfume for women profitable to sell on Amazon United States?
- The niche generates $224K/yr across 9 tracked products. 90-day search growth is -2.3%. Flapen's verdict: Skip it (44/100).
- How competitive is the wings perfume for women niche?
- 5 brands and 103 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in wings perfume for women?
- Top complaints mined from reviews: Smell, Value For Money, Advertised Vs Actual Product. The return rate is 0.0%.
- When does demand for wings perfume for women peak?
- Demand peaks in May–Jun–Dec; the busiest month runs 7.7× the quietest.
- What does it cost to enter the wings perfume for women niche?
- Listings span $16.82–$65.95; the average listing price is $32.70 (sweet spot $15–$100). The average incumbent carries 3,240 reviews — the moat a new listing must climb.