Wicked Headband

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -54.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

-54.9%

Conversion, latest week

6.5%

Market size, estimated

$38Ka year

Top search term

wicked headband39K searches a year

Listings sell for $9.87 on average, from $4.30 to $16.49. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $9.87 that is $0 to $987 a year per listing.

Average price

$9.87under the $15 to $100 sweet spot

Price range

$4.30–$16.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$987

Returns

3.5%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #5,045 within Headbands. It carries 95 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#5,045in Headbands

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

95per listing

Listings tracked

28

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

21 months