Wicked Accessories for Women

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -59.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

-59.4%

Conversion, latest week

3.3%

Market size, estimated

$56Ka year

Peak month

December11.5× the quietest month

Top search term

wicked hair accessories65K searches a year

Listings sell for $9.06 on average, from $2.48 to $17.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.06 that is $2K to $5K a year per listing.

Average price

$9.06under the $15 to $100 sweet spot

Price range

$2.48–$17.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

1.5%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #3,187 within Clips & Barrettes. It carries 1,294 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

12.1%

Average rank

#3,187in Clips & Barrettes

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

1,294per listing

Listings tracked

36

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months