whitehead treatment
Skip itA deep review moat (19,348 avg reviews) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$25.37avg listing price — sweet spot $15–$100
Price range
Great$4.92–$68.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+23.8%90-day search growth — must beat 0% to launch
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad$92K$92K/yr · 115K searches
Review moat
Bad19,348.34avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, whitehead treatment is a $92K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jul. Verdict: Skip it — 49/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
whitehead treatment market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $76K–$101K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #175
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 12.0%
- Avg brand age
- 59 months
- Avg seller age
- 136 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
92
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
55%
Top 20: 86%
Open market
9%
- Paula's Choice68%
- it:fu11%
- The Ordinary3%
- medicube3%
- PanOxyl3%
- Differin3%
- Open — no brand owns it (9 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +23.8% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.8×
Top whitehead treatment search terms
- closed comedone treatment31K/yr
- paulas choice travel size24K/yr
- paulas choice kit14K/yr
- paulas choice travel11K/yr
- paulas choice set13K/yr
- closed comedones8K/yr
- travel size paulas choice6K/yr
- paulas choice travel size kit5K/yr
- paulas choice mini3K/yr
- nose pore minimizer2K/yr
Top whitehead treatment products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Paulas Choice Skin Perfecting 2% BHA Liquid Salicylic Acid Exfoliant Gentle Facial Exfoliator for Blackheads Large Pores Wrinkles & Fine Lines Travel Size 1 Fluid Ounce
Paula's Choice$14.644.5★115,281 rev

Paulas Choice Favorites Mini Kit 4 Piece Set Includes 2% BHA Exfoliant 1% Retinol Treatment 10% Azelaic Acid Booster Youth Extending SPF 50 Moisturizer Travel Skin Care Set for Glowing Skin
Paula's Choice$47.624.6★35 rev

Paulas Choice The Iconic Trio Kit Travel 2% BHA Liquid Exfoliant Travel SPF 50 Moisturizer Full Sized Peptide Gloss Balm Complete Glow and Lip Care Set
Paula's Choice$43.724.3★32 rev

it:fu Soonyuul Cream for Closed Comedones & Acne Care | Barrier Repair Moisturizer with Niacinamide & Coix Seed (1.69 fl oz)
it:fu$19.844.8★33 rev

Paulas Choice--SKIN PERFECTING 2% BHA Liquid Salicylic Acid Exfoliant--Facial Exfoliant for Blackheads Enlarged Pores Wrinkles & Fine Lines 4 oz Bottle
Paula's Choice$32.134.5★115,281 rev
Newest
by launch date
Paulas Choice Favorites Mini Kit 4 Piece Set Includes 2% BHA Exfoliant 1% Retinol Treatment 10% Azelaic Acid Booster Youth Extending SPF 50 Moisturizer Travel Skin Care Set for Glowing Skin
Paula's Choice$47.6235 rev

Paulas Choice The Iconic Trio Kit Travel 2% BHA Liquid Exfoliant Travel SPF 50 Moisturizer Full Sized Peptide Gloss Balm Complete Glow and Lip Care Set
Paula's Choice$43.7232 rev

Paulas Choice Complexion Clarity Kit 3 Piece Set Includes Full-Sized 2% BHA Exfoliant 1% Retinol Treatment Full-Sized 10% Azelaic Acid Booster Skin Care Set for Clear Glowing Skin
Paula's Choice$68.5931 rev

Paulas Choice Brighter Days Ahead Kit Vitamin C and AHA Trio Includes Travel Size C5 SPF Face Sunscreen Mandelic Acid Exfoliant C15 Vitamin C Booster Serum Brightening & Resurfacing 3-Piece Set
Paula's Choice$67.413,206 rev

Paulas Choice SKIN PERFECTING 2% BHA Salicylic Acid Exfoliating Pads - Facial Exfoliant Pads for Blackheads Enlarged Pores Wrinkles & Fine Lines 10 ct
Paula's Choice$15.48401 rev
Trending
90-day click momentum
PanOxyl Adapalene 0.1% Leave-On Gel Retinoid Gel Acne Treatment 30-Day Supply Acne Prone Skin Oil Fragrance and Paraben Free 0.5 oz
PanOxyl$11.704.6★

Kate Somerville EradiKate 3% Sulfur Daily Foaming Cleanser Acne Treatment Clinically Formulated Medicated Face Wash Balances Skin & Cleans Pores 4 Fl Oz
Kate Somerville$38.334.6★

Paulas Choice The Iconic Trio Kit Travel 2% BHA Liquid Exfoliant Travel SPF 50 Moisturizer Full Sized Peptide Gloss Balm Complete Glow and Lip Care Set
Paula's Choice$43.724.3★

Paulas Choice Complexion Clarity Kit 3 Piece Set Includes Full-Sized 2% BHA Exfoliant 1% Retinol Treatment Full-Sized 10% Azelaic Acid Booster Skin Care Set for Clear Glowing Skin
Paula's Choice$68.594.8★

Paulas Choice Favorites Mini Kit 4 Piece Set Includes 2% BHA Exfoliant 1% Retinol Treatment 10% Azelaic Acid Booster Youth Extending SPF 50 Moisturizer Travel Skin Care Set for Glowing Skin
Paula's Choice$47.624.6★
What buyers say about whitehead treatment
What buyers praise and complain about, mined from review topics.What buyers love
“Great for textured skin”
“Excellent product”
“Very affordable”
“Goes on smooth”
“doesnt dry out my skin”
“had great results”
“Cleans Well”
“Helps for redness”
“Good for dry and sensitive skin”
“No irritation”
What buyers complain about
“Skin Irritation”
“Burned my face”
“Never worked”
“HORRIBLY sticky”
“not very moisturizing”
“Not worth the cost”
“Bottle too small”
“Caused dryness, as expected,”
“Burns like hell”
“No scent”
Top return reasons
Common questions
- Is whitehead treatment profitable to sell on Amazon United States?
- The niche generates $92K/yr across 35 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +23.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the whitehead treatment niche?
- 15 brands and 92 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in whitehead treatment?
- Top complaints mined from reviews: Allergies, Skin Health, Functionality-Overall. The return rate is 0.6%.
- When does demand for whitehead treatment peak?
- Demand peaks in Jul; the busiest month runs 1.8× the quietest.
- What does it cost to enter the whitehead treatment niche?
- Listings span $4.92–$68.59; the average listing price is $25.37 (sweet spot $15–$100). The average incumbent carries 19,348 reviews — the moat a new listing must climb.