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White Bobby Pins

Fail

Prices span $3.81–$9.91, mostly outside the sweet spot, so White Bobby Pins is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$58K/yr65K searches / yr
90-day growth
+30.7%search demand this quarter
Competition
86%top-5 click share · 8 brands · 24 sellers

Flapen Score

White Bobby Pins against its category

The dotted line is the Beauty & Personal Care average. Past it, White Bobby Pins is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Bobby Pins market on Amazon at a glance

Shoppers on Amazon United States searched for White Bobby Pins 65K times last year and spent an estimated $58K. The top 5 brands take 86% of clicks. Demand peaks in May–Jun. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 13.0% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +30.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
+30.7%
Conversion, latest week
13.0%
Market size, estimated
$58Ka year
Peak month
May2.7× the quietest month
Top search term
white bobby pins41K searches a year

02 · Price

A sale here is worth $6.85.

Listings sell for $6.85 on average, from $3.81 to $9.91. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $6.85 that is $7K to $9K a year per listing.

Average price
$6.85under the $15 to $100 sweet spot
Price range
$3.81–$9.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,000–1,250
Revenue per listing a year
$7K–$9K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #162 within Hair Pins. It carries 2,173 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#162in Hair Pins
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,173per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top White Bobby Pins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

8 flat

Sellers

24

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

7%

  • Brand 142%
  • Brand 214%
  • Brand 313%
  • Brand 48%
  • Brand 58%
  • Brand 67%
  • Open — no brand owns it (2 brands, 7%)

Demand

White Bobby Pins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.7×

Search terms

Top White Bobby Pins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white bobby pins41K/yr
  • white bobby pins for hair18K/yr
  • white hair pins7K/yr

Reviews and returns

What reviews say buyers love and hate about White Bobby Pins

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
1.3%of orders come back
“these are shorter”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common White Bobby Pins questions

Answered from the same tracked data.