Skip to content

Whipped Honey and Vanilla Bath and Body Works

Fail

The top 5 brands take 100% of clicks, so Whipped Honey and Vanilla Bath and Body Works is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$25K/yr30K searches / yr
90-day growth
-28.2%search demand this quarter
Competition
57%top-5 click share · 4 brands · 54 sellers

Flapen Score

Whipped Honey and Vanilla Bath and Body Works against its category

The dotted line is the Beauty & Personal Care average. Past it, Whipped Honey and Vanilla Bath and Body Works is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whipped Honey and Vanilla Bath and Body Works market on Amazon at a glance

Shoppers on Amazon United States searched for Whipped Honey and Vanilla Bath and Body Works 30K times last year and spent an estimated $25K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-28.2%
Conversion, latest week
2.6%
Market size, estimated
$25Ka year
Top search term
whipped honey and vanilla bath and body works20K searches a year

02 · Price

A sale here is worth $31.65.

Listings sell for $31.65 on average, from $5.04 to $60.28. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $31.65 that is $0 to $3K a year per listing.

Average price
$31.65inside the $15 to $100 sweet spot
Price range
$5.04–$60.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

22% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 28.0% of listings are out of stock. The average listing ranks #2,546 within Creams. It carries 2,545 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
33%
Out of stock, average day
28.0%
Average rank
#2,546in Creams
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2,545per listing
Listings tracked
18

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Whipped Honey and Vanilla Bath and Body Works products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

4

Sellers

54

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 231%
  • Brand 32%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Whipped Honey and Vanilla Bath and Body Works search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600JanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 2.3× · 7 of 12 months tracked

Search terms

Top Whipped Honey and Vanilla Bath and Body Works search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whipped honey and vanilla bath and body works20K/yr
  • whipped honey and vanilla6K/yr
  • bath and body works whipped honey and vanilla4K/yr

Reviews and returns

What reviews say buyers love and hate about Whipped Honey and Vanilla Bath and Body Works

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Smell”
35%of negative reviews mention “Smell”
1.0%of orders come back
“Smells like chemicals”
A buyer, on “Smell”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Whipped Honey and Vanilla Bath and Body Works questions

Answered from the same tracked data.