Wednesday Addams Makeup

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

92K

Growth, 90 days vs prior 90

-32.5%

Conversion, latest week

1.0%

Market size, estimated

$13Ka year

Peak month

October25.5× the quietest month

Top search term

wednesday makeup25K searches a year

Listings sell for $13.30 on average, from $1.78 to $30.22. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $13.30 that is $0 to $1K a year per listing.

Average price

$13.30under the $15 to $100 sweet spot

Price range

$1.78–$30.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.0%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #2,364 within Face. It carries 8,731 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

86%

Out of stock, average day

7.1%

Average rank

#2,364in Face

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

8,731per listing

Listings tracked

22

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months